Geographic Information System Market in Asia Pacific 2016-2020

Geographic information system is a set of tools used to elucidate business and geospatial data. It integrates hardware, software, data, and services for processing business and geographically referenced data. Some of the other applications of GIS include disaster management, finding location details, transportation, natural resources, and telecommunications. The analysts at Technavio have estimated factors like the increasing use of GIS in marketing is one of the key growth drivers of this market. GIS helps identify relations between customers’ geographical presence and organizations’ marketing campaigns.