AWS re:Invent 2022 - Diving deep with Amazon Ads: Analytics at scale (AMZ303)

In this session for engineering leaders and developers, get an exclusive look at how Amazon Ads uses AWS to generate 400 million on-demand campaign performance reports per day. This session provides technical details for using AWS to build event-based data pipelines as well as low-latency and high-throughput reporting services. Discover how Amazon Ads uses Amazon EMR to aggregate hundreds of billions of records per day and AWS container technologies to complete sub-second queries over petabytes of data thousands of time per second. Learn from reference architectures and challenges overcome in the course of building one of the largest analytics systems at Amazon.


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