Unlocking Next-Level Logo Animation

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I take the most iconic tech logo designs of all time and animate them in 3 styles from the past. A Y2K Style from the late 90s, and retro 70s/80s analog CRT VHS style, and a 60s Psychedelic style using a strata cut stopmotion technique. while teaching my favorite motion graphics techniques. I use Procreate Dreams, After Effects, and Plastecine to bring them to life.

Download the project file:

My Animation Courses:
Motion Foundation | Beginners

Master Motion Design | Intermediate/Advanced

Course Bundle | 20% Discount

Deep Glow:

Chapters:
00:00 Intro
00:09 Style 1 - The Past
04:32 Style 2 - The Distant Past
08:12 Style 3 - Another Reality
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Somewhere around the middle of the first one I started feeling grumpy about how digital it was, when you bought out the actual TV I pumped my fist in the air, and when you broke out the freaking _plasticine_ I was all just like sickos.jpg. There's still just something so satisfying and impossible to replicate about analog media. Nicely done sir

KevinRiggle
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Dude! I'm from Germany and BABYLON BERLIN's opening bothered me so much, you pointed out what I as thinking everytime I watched it. It's an incredible title sequence, especially for a german show, so I'm still happy we have that, but that weird zoom in the end is so wrong! :D Thank you for pointing that out!!

awholewideworld
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The second is my favorite! Love your work :D

kb
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you put so much love into these videos and it shows.

i get the sense at some point around when you dropped the butt bat intro that you said, "okay, forget what has been done, how can i simplify and distill these video to deliver the highest value at every moment?"

nathanlannan
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Dude, I have huge respect for your work. It's an absolute masterpiece of a video.

raonehere
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I loved the CRT one! ❤ Amazing works as always!

motioncrutz
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I'm just so happy for seeing your videos. This one in particular really kept me hooked exactly for the problem solving matters and the way you handled just made my day. Thank you once again for the stupid amount of inspiration

deathlyluther
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Massive appreciation for these videos, particularly the parts when you show that you don't always get to your desired result immediately and that the spirit of experimentation and iteration is key to getting across the finish line.

ryansteelecreative
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This video is INCREDIBLE Ben! Absolutely love the amount of effort and use of different mediums. Entertaining yet informative with some great tips throughout!

motionbyscott
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Amazing work! Love seeing how fun the design process can be, and really admire your focus on stepping away from the computer for part of the process, you can really feel the difference

zjhart
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Holy heck this video! You nailed it. Absolutely love the merging of analog animation with after effects. Big ol' JOB WELL DONE, BEN!

Meganyes
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legend. Also second one is my fav. Love that it's so stylish and authentic, yet so simple to make.

hamad.learns
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They’re all so good! All the effects brings it together so well! 🔥

tobiasmalmberg
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Always look forward to your videos! Great to see such different styles to most motion graphics!

coopcoop
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Style 2 was beautiful. The CRT dots really brought it together.

benj
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Wow. All of them looks great! In that third animation, it was a pure example of using the right references, understanding them, and using them in a right way for me. You're a great artist and storyteller. Thanks a lot for sharing your workflow with us.

ufukceritli
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This video was so fun to watch, I absolutely enjoyed every last bit of it. I bet you had more fun making this video, this idea in itself is so refreshing, it makes you appreciate the journey of where we came from, what we got and where we are headed. Thank you for this Ben 🙌

roxsnk
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I absolutely love the combination of analog and digital effects you gave these logos animations!

learnmograph
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Getting the notification of a new Ben Marriot's video always bightens my day/week!
I think I like the second one better because I am a sucker for CRT.
Thank you Ben for making learning about so many things other than animation so enjoyable you are by far one of the most inspiring people in this platform.

kikon
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Second and third blowed my mind. Thank you for showing us your experiments, its inspiring and definitely demanded nowadays <3

mateomontoya