How I Accidentally Made $17M when I was 28 Using “Leverage”

How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.

Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).

To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

*FULL DISCLOSURE*
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

[IntelectualGod]

Leverage in Business:

1 Labor

2 Capital

(you need permission for 1 and 2)

3 Code

4 Media

(3 and 4 don't need permission)

1-4 is how you scale.
3-4 are the most powerful and scalable.

The more you use the better.

[J..O..D]

Seriously dude, I have increased my knowledge so much in the last week purely by watching your videos. I am planning on scaling my company so the timing it perfect. The content is so much more valuable than any course I have ever done. You are my go-to guy. I'm planning on watching every single video you have...There are shitloads! Hopefully one day I can provide you with some value also.

[pricea]

Wow! This content is insanely valuable. Had to pull over from driving and listen to it again. Thanks so much!

[SlayNetwork]

Poor people do the wrong things, rich people do the right things, wealthy people own the right things!

[Tommyknoxs]

Been doing a lot of business research lately including your videos . You posted this a year from today, I’m halfway in and this the best video yet . Like the light switch fully came on

[pierreclark]

Your explanation of how wealth is built in today’s world is the best and clearest I have ever heard. Thank you.

[quariuslearning]

This video is amazing! Thank you for providing so much value.

[SteveDaria]

Very well broken down 🤙 Coming from owning real estate offices, I’ve since transitioned into media, digital assets, etc. Great job explaining 👍

[saroshpadikkal]

Lucky to stumble upon this YouTube channel. Very informative.

[Darvi]

Dedicated myself to watching 30 mins of Alex’s videos everyday, can already see the impact in my life

[gregcassar]

"Poor people do the wrong things, rich people do the right things, wealthy people own the right things" - wow smashed me right between the eyes with this one. Thanks, a mega learning. I need to focus now on transitioning from rich to wealthy

[henrikc.f]

Just found your channel today.
Video on stacking talents and this was very valuable! Thank you!

[ScottyZe]

I’m Loving your videos Alex. Great wisdom being shared

[utahrockz]

This is so amazing and helpful! Thank you for sharing!

[isparkchange]

Thank you for breaking this all down Alex! It’s not only incredibly useful information but also affirming for me. Like you I stumbled upon creating media and have been growing because of it. 🙌🏽

[YouSeenThat]

Love your page I’ve learned so much I appreciate the value

[uzernam]

Highly underrated channel. Subscribed.

[oliverbalbuenahernandez]

Great stuff man! This is very valuable

[lucalicious]

dude... you are an inspiration. thank you for the wealth of knowledge - I hope to shake your hand one day

[nma]

Making it a habit to actually reply to these types of videos, rather than mindlessly consume. There's some great value in these videos and its great hearing it from someone who talks the talk and walks the walk. Looking forward to implementing this in my legal-tech business.