How to Pick a Great Business Name That Works! - Building Your Brand

00:05 What Your Brand Name Should Convey
00:18 Easy to Spell and Pronounce
00:31 Leaves Room for Growth
00:50 Not Too Generic or Vague
01:03 Stand Out From Competitors
01:15 Short and Memorable
01:27 Avoid Trends
01:42 It's Available for Use
01:51 Incfile's Business Name Search Tool

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