The new TAG Heuer Formula 1 Chronograph lines up on pole

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"WE ARE BACK", reads a huge banner on TAG Heuer's website, proudly announcing the brand's return as the title sponsors of Formula 1 and cementing its status as the motorsport watch brand. While this is a huge change, premeditated by LVMH taking over from Rolex in October 2024, one thing that watch fans, myself included, found sorely missing were some watches to commemorate the occasion. With LVMH Watch Week 2025 kicking off, TAG Heuer lifted the covers from the watch that we're sure to see plastered all over F1 advertising during this season - the all-new Formula 1 Chronograph. The collection was largely centered around quartz until now, but with the previous generation bowing out with a Red Bull collaboration, it's time for five new automatic references to enter the fray, one of which we will undoubtedly be seeing on the wrist of the current world champion.

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Brand - TAG Heuer
Model - Formula 1 Chronograph, Formula 1 Chronograph x Oracle Red Bull Racing
Reference - CBZ2082.FT8096, CBZ2085.FT8093, CBZ2084.FT8097, CBZ2086.FT8098, CBZ2080.FT8091
Case Dimensions - 44mm (D) x 14.1mm (T) x 47.3mm (LTL)
Case material - Grade 2 titanium, grade 2 titanium with DLC coating, grade 2 titanium, forged carbon (Red Bull)
Water Resistance - 200 metres
Crystal(s) - Sapphire front and back
Dial - Black opaline, coloured highlights (Formula 1), blue opaline, chequered pattern (Red Bull)
Lug Width - Integrated
Strap - Colour-matching rubber strap, steel pin buckle
Movement - Caliber 16, ETA 7750 base, automatic
Power Reserve - 42 hours
Functions - Hours, minutes, small seconds, date, chronograph
Availability - March (CBZ2082.FT8096, CBZ2085.FT8093, and CBZ2084.FT8097), April (CBZ2080.FT8091), June (CBZ2086.FT8098)
Price - CHF 4,600 (titanium), CHF 4,800 (DLC titanium), CHF 5,300 (Oracle Red Bull Racing)

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Genius way of saying they're overpriced... without saying they're overpriced.

robcarrier
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I really like these but they would have been better at 40mm and a bit cheaper

paulclark
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it certainly has a desired taste to it. I can understand why people would not like it, but it does have an appeal to it. Personally, I'd want to get one. The short lug to lug (around 47mm) makes it wearable despite it having a case size of 44mm

Coolknbsrafa
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Wishing a version with glass caseback to see the movement.

hugomota
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Very, very cool - might have to pick one up 👍

MrGeirSteinar
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I like the design. Trouble is I’m not a big Formula 1 fan. If I was, I’d put my hat in the ring.

JamesAlexander
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Only make sense if the price is 50% less.

erwin
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Would be nice if they limited the production numbers. These look fantastic.

FormulaWhiplash
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0:15 until 0:19, is it you or TH that cannot spell Heuer properly? (Bottom left).

Dr_LK
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I really like the look of it and I'm a fan of titanium. But too big and too expensive unfortunately.

K.J.H_
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Smaller quartz chrono maybe… this is way to big for me

airman_uk
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Don't think I ever heard someone say they wanted a big ass 44 mm watch 😀 Why do watch brands keep producing such large beasts?

markbkjaer
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Still a bit bulky for my taste. F1 should be a sleek design.

WAMwatches
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44mm lmfao, TAG catches a massive L for that one

Jay_Bee
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their rrp will start to rise even more due to the costs of being an f1 sponsor ( and for the status it comes with ) whether itll rise tags stock or maybe lower it only time will tell . tags are imo overpriced as they are .

markbowman
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They need to lose "TAG" and bring back "HEUER".

johnpeterson
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I like what's happening at Tag Heuer and these are very nice pieces...BUT!!! Not at that price for ETA based movement...Hell No

willardsibanda
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44mm and 14mm+ thickness, bang average movement, big L on this. Important watch for the new partnership and they’ve dropped the ball here

RobW
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No thanks! Looks like they were designed by Swatch.

tvo