15 Graphic Design Trends for 2023

Understanding and leveraging trends in graphic design is a great way to stay creatively inspired, culturally relevant and to assure your success as a creative entrepreneur. In this video, I share 15 Trends in Graphic Design for 2023 you can use in your creative business and your work with clients. Join me in exploring these contemporary trends you can use to inspire your designs and build your brand!
#trends #designtrends #graphicdesign #branding #marketing

1. SYSTEMATIC
2. MIDJOURNEY + AI
3. COLLAGE
4. HOLO-MORPH
5. MILITARY INSPIRED
6. DARK MODE TYPOGRAPHY
7. NEU-BRUTALISM
8. 70’S TYPOGRAPHY
9. LENSA-TION
10. GEO-SIMPLICITY
11. CYBER WAVE
12. THE BLOB
13. VAPORWAVE 3.0
14. GLOBAL VOICE
15. VIVA MAGENTA

I was in the fashion industry for 15 years and travelled the globe shopping for trend 3x a year, Tokyo, London, Milan, Berlin etc. Trend hunting was my job. I’ve worked with major trend houses like WGSN, Stylus, JWT, Pantone. The one thing I’ve learned is that trends are never limited to specific periods of time and are very fluid in how they appear. Trends are revisited, altered, revised - new perspectives are added - they disappear and then they come back over and over (particularly in the fashion industry) (Russian Constructivism - 100 years old - never really goes away). Some trends take a few years to grab hold and become recognizable as popular. Some people, who may see and recognize trends early - may be mentally registering them way before other people so they may seem older to them - but not others. To many folks who have no formal training in art/design history they are totally new. I can never assume the knowledge base of my audience. I hope you are inspired.

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This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.

Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses.

Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

[OussaMeb]

01 0:39 Systematic.
02 1:23 Midjourney & AI.
03 1:59 Collage.
04 2:42 Holo-Morph.
05 3:27 Military inspired.
06 4:19 Dark mode typo.
07 5:16 Neu-Brutalism.
08 7:08 70's typography.
09 7:42 Lensa-tion.
10 8:11 Geo simplicity.
1 1 8:59 Cyberwave.
12 9:47 The Blob.
13 10:29 Vaporwave 3.0
14 11:19 Global Voice.
15 12:20 Viva Magenta.

[tiadoran]

This was so much better than other design trend videos I've seen. Much more depth and much more inspiring. Exactly what I was looking for. Thanks for this.

[lizbecker]

Viva magenta! I love it. Finally Pantone has picked a vibrant, bold color.

[quirkworks]

Fabulous as always, Philip. Love the trend names, BTW. And here's an idea (as if you need any more): since you have six years of these now, it would be fun to go back in time and tell us which trends have fallen off the edge of the earth. I'll make popcorn...

[ranjanjoshi]

Thanks for information good presentation

[mariusgolasch]

Thank You for Your Time and Inspiration!!!

[breadthehead]

Thank you for ALL the hard work you put into these. Much appreciated

[paradachshund]

I'm a professional freelancer, which means I miss out on the day to day inspiration you gain from working on a larger creative team. I really appreciated this video's approach to the topic as a high level showcase, rather than trying to get into the weeds on details of how to achieve each look. Thanks for making it.

[FannyDiazIsrael]

Thank you, Philip! This is undoubtedly the most well documented lecture on graphic design trends for 2023. Lecture? Yes, lecture 😉

[bAd_Iokes]

If i could, I would like it twice. Thanks for this video.

[adadast]

Excellent video, I really enjoyed it. THANK YOU!

[kenosis]

Thanks for this! I’m super charged! Inspiration level over 9000!

[chrisbooth]

Thanks Philip - this is my go-to video every year for the best in design trends. Each year you are spot on with your predictions and I love pushing my team to see how they can use this to inspire their work.

[paulvv]

Wow, except the blob-idea, its all my personal favourite "trend" color and art styles. So couldnt agree more :D

[vjcubastreams]

YES! We were all waiting for this. THANK YOU SO MUCH!!

[thewebstylist]

Look forward every year towards your amazing yearly trend vids!

[Jeancreative]

Happy New Years Philip, it's always a great pleasure looking forward to your annual design trends which have helped me creatively with my business and personal.

[rolly]

Simply Legendary, love your outline and examples!

[lechoix]

Fantastic video, great insight on the various design trends for 2023... Thanks for sharing!!

[shamalinevgi]

Thank you so much! Very informative video.