Vinoshipper 2025 National Direct Sales Report

Benchmarking growth & innovation across America’s beverage alcohol producers. Join Vinoshipper for an in-depth presentation of the first comprehensive national study of America’s beverage alcohol producers. This webinar will combine real transaction data from over 3,000 Vinoshipper clients with fresh survey insights to provide an unprecedented view of direct sales trends, challenges, and opportunities across the industry.

Don’t miss this unique opportunity to gain valuable insights that can drive your direct sales strategy in 2025.

Presenters:
Taylor Harrison, Analyst / Vinoshipper
Paul Swigger, Business Development Manager / Vinoshipper

Webinar Sponsors:

Produced by:
Wine Industry Network
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Session Chapters
0:00:00 - Introduction with George Christie
0:01:20 - Session Overview
0:03:27 - What Does the Data Say from 2024?
0:05:21 - Survey Data of Sales Trends
0:10:00 - Current & Desired Revenue Distribution
0:12:14 - Factors in Club Retention
0:18:56 - Regional Sales Performance
0:21:22 - Business Age Performance
0:24:22 - Top Selling Varietals
0:27:17 - Alternative Revenue Streams
0:30:37 - Market Barriers
0:34:47 - Best ROI in Technology
0:38:07 - Vinoshipper's 2025 Success Hypothesis
0:43:08 - Presentation Wrap Up
0:44:15 - Discussion: Wine Clubs
0:46:17 - Discussion: New Wineries
0:48:38 - Discussion: The Wine Experience in Different Wine Regions

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