G2 Office Hours: How to Track and Measure the Impact of Intent

Intent data is the golden ticket to knowing who's in market for a product like yours. But marketing teams still struggle with how to understand intent data, how to operationalize it, and how to track and measure its impact on pipeline and revenue. Don't miss this session with marketing operations, demand gen, and product marketing from G2 for a deep dive into how to prove the value of Buyer Intent.