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David Lloyd | IGN1TE Class Project | Showreel
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Through a facilitating a brand workshop we defined the positioning and name of the group exercise class, named IGN1TE.
Developed the brand story, designed all the marketing assets for different communication channels including digital, in-club, printed, social as well as creating a product-led promotional video.
Developed the brand story, designed all the marketing assets for different communication channels including digital, in-club, printed, social as well as creating a product-led promotional video.