Review: A Week With the Apple Watch

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The Apple Watch is a huge new release for the company. Bloomberg's Josh Topolsky spent a week with the new watch and can tell you if it's worth your money. (Video by: Zach Goldstein, Ryo Ikegami, David Yim)

Bloomberg Television offers extensive coverage and analysis of international business news and stories of global importance. It is available in more than 310 million households worldwide and reaches the most affluent and influential viewers in terms of household income, asset value and education levels. With production hubs in London, New York and Hong Kong, the network provides 24-hour continuous coverage of the people, companies and ideas that move the markets.
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As a videographer and video producer, in my opinion this is the best video review of the Apple Watch I have seen so far, both in production values and the content, including the narrative.

bjs
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You dont have to look at your watch every time you get a notification you know

AwesomeCoasters
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Strange he didn't even mention battery life..

ReallyLazyMe
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No mention of battery life? The single most important thing to mention went unmentioned. I'm sure he wasn't allowed to discuss it.

MrDavidPartida
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if apple were to make a car would it have windows?

jmetani
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It is interesting and worth a consideration. But it'll be so annoying when once you buy it they'll come up with their new iwatch2, and 3, and 4, and4A ;with new and improve functions. And this thing will be worthless, while my Rolex will likely to retain it's value.

collaberatorzseanhuang
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The point most people miss about Apple is that Apple is not really a
technology company; it is a marketing company that happens to sell
technology (very well, thank you very much). Yes, it does produce tech
products but if you look past the hype and their “revolutionary” products
(a shame when a perfectly good word is reduced to being meaningless by
being misapplied ad nauseum), and if you look at what their real bottom
line goal is, what you see is a wonderfully crafty marketing organization.
A marketing organization whose goal is to tempt you to use its technology
so that they can get you locked in for forever and a day into their
ecosystem that means they will be getting a cut out of whatever you
purchase while within it.

This is why they are so profitable. Steve Jobs may not have been anyone you
would have wanted as a friend – if you like nice people for friends – but
no one would ever accuse him of being a dummy! lol

He created an organization and a mystique for Apple that was built on
catering to image; knowing full well that if he could get kids hooked on
his products – the single most image conscious segment of human society –
and keep them hooked on Apple and even get them to define cool and Apple as
one in the same – little details like reality and wise buying decisions
would fall by the wayside. and like the Jesuits that say, “Give me a young
man as a boy and I will guarantee you his religion for life.” (or words to
that effect) Jobs knew that people keep habits.

Does Apple make a good product – of course. The problem is that the price
they exact in terms of what you must submit to, in my opinion, is no where
near commensurate, nor justifiable, for the return.

But, to each his own, if someone doesn’t want to look too deeply into the
why fors, the what nots, of their purchase and doesn’t care about the fact
that Apple will be the one dictating to you how and what you may do with
your device – then, go for it. but I will not be joining in the “fun”.

benew
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Did he leave The Verge (a company he founded)?

wutchamacallit
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I won't lie, I have always loved Apple. I have gone through two Macbook Pros over the last 9 years or so. My first one still works very well. I switched from blackberry 4 or 5 years ago to iPhone. I hated it at first but I grew to love it. I am really excited about the fact that my phone can sit idle in my purse or in my pocket and I can get any important messages right on my wrist. Working in the medical field, I don't get the chance to check my phone very often. I get that there will be a lot of critics but take the hate down a notch! People are willing to pay thousands for plain old watches, why not get one with more functionality? I bought two watches, one for my hubby and one for myself. I can't wait for them to ship!

corib
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No matter how much I love +Apple products, this watch simply doesn't cut it!...

cfrincon
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Going to bite the bullet and buy one next week

Shadowghost
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I think I'll wait until wearable tech stops being such a novelty to buy it

heliomoonwave
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Now you can text and cheat in class easier ;) thanks apple <3

Hiislisa
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it's making me very productive and healthy, just takes a while to get used to the controls and apps

neaumusic
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Best review of the Apple Watch I seen so far! Covers the salient points and endeavours to be honest!

NgumaNdhuli
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Is it possible to activate the Power Reserve Mode before it gets low energy? Which funktions i can use in this Mode? I already heard that i can only Check the time but what is with the wake up at morning? Is even this Not possible at this Mode?

How long would this watch hold on at permanent activate Power Reserve Mode?

Thanks for an answer

magic
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The most intelligent and non-fanatic review of an Apple product I have seen in ages. It almost made me want the Watch...

"It won't make you a better person, (...) it's just a watch"


luisluiscunha
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I think I'll stick with my Bvlgari thank you!

FireVortex
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This is the best Apple Watch review on the planet. Amazing job.

weathereprt
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All i have to do is tape my iphone to my arm and bam! Apple watch.

ijonas