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Advertising agencies beyond 2020 | Ep 36 w/ Nourah AlFayez, Head of Digital Transformation at Google
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"Agencies need to completely change the talent profile they are looking for." - Nourah AlFayez
If you are working in, building, or planning to start an agency, this conversation is a must-listen!
Our guest Nourah is working at Google for the last 8 years. As the Head of Digital Transformation, she will give you invaluable insights into the challenges advertising agencies face today.
Nourah shares with us:
- The transformation agencies need to go through in order to stay relevant
- An inside look at Google culture and processes
- What agencies need to address in terms of people, processes, revenue streams, and structures
- Why future agencies will take the role of consultants.
Enjoy! #thechangepodcast
Host: Vuk Zlatarov
Guest: Nourah AlFayez
Production company: Poddster
Follow our guest:
LISTEN TO THE PODCAST:
CONNECT WITH US:
If you are working in, building, or planning to start an agency, this conversation is a must-listen!
Our guest Nourah is working at Google for the last 8 years. As the Head of Digital Transformation, she will give you invaluable insights into the challenges advertising agencies face today.
Nourah shares with us:
- The transformation agencies need to go through in order to stay relevant
- An inside look at Google culture and processes
- What agencies need to address in terms of people, processes, revenue streams, and structures
- Why future agencies will take the role of consultants.
Enjoy! #thechangepodcast
Host: Vuk Zlatarov
Guest: Nourah AlFayez
Production company: Poddster
Follow our guest:
LISTEN TO THE PODCAST:
CONNECT WITH US:
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