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Global Brands 2023 Part 2
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Welcome to Best Global Brands 2023!
For nearly 25 years, Interbrand has been charting the future of the Best Global Brands, showcasing the 100 most valuable brands in the world. Every year, they analyze over 100,000 unique data points to understand an ever-evolving market and the significant influence these brands have on culture and the world at large.
As we enter the 24th year of Best Global Brands, we notice a slowdown. In 2023, the combined value of the world's 100 most valuable brands grew by 5.7%, a stark contrast to the 16% growth seen in 2022. To discover which brands are declining in value, which are rising, and the reasons behind these changes, keep watching...
For nearly 25 years, Interbrand has been charting the future of the Best Global Brands, showcasing the 100 most valuable brands in the world. Every year, they analyze over 100,000 unique data points to understand an ever-evolving market and the significant influence these brands have on culture and the world at large.
As we enter the 24th year of Best Global Brands, we notice a slowdown. In 2023, the combined value of the world's 100 most valuable brands grew by 5.7%, a stark contrast to the 16% growth seen in 2022. To discover which brands are declining in value, which are rising, and the reasons behind these changes, keep watching...
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