Scaling Software to Billions of Users

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Building a software business to scale software to billions of users is more than just performance and load balancing. The solution to scale often starts in the design of the software product, within the human element.

Scalability for large enterprise applications requires that you think about people first, not databases. Considering the user experience of the application and end-users will allow you to focus on the optimization of the right parts of the service.

Building great software products and applications at scale requires a different approach. Sometimes the easiest way to scale software is by changing your methodology and presenting problems differently.

#SoftwareScale
Originally presented at the Software AtScaleConference Mobile at Scale 2017
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