How Did This Tiny Gadget Raise $600,000?

Knops are an adjustable earplug that raised over $600,000 USD on Kickstarter / Indiegogo. Now I've got to figure out why... especially with a price tag of close to $100 (depending on model).
_________________________________________

WATCH SOME MORE VIDEOS...

The Most Insane Laptop Ever Built...

Unboxing The World's Thinnest Gaming Laptop...

Don't Buy This INSANE Gadget...

How To Make A Smartphone...

The Amazing Dual Screen Zenbook Pro

The Mind Blowing ROG Gaming Smartphone

Top 5 Most Unusual Phones In The World...

iPhone Bendgate Was Real After All...

The RGB Gaming Smartphone is Here...

OnePlus 6 Unboxing - Is This The One?

The ULTIMATE $30,000 Gaming PC Setup

Should You Buy The Samsung Galaxy S9?

The True All-Screen Smartphone is Here...

The TRUTH About Smartphones in 2018

World's Biggest Fortnite Gaming Setup!

The Weirdest Phones In The World...

The Coolest Smartphone You'll Never Touch...

I'm Switching To The Samsung Galaxy S9

The Most Expensive iPhone I've Ever Seen...

The Limited Smartphone You Never Knew Existed...

The Almost All-Screen Smartphone...

TOP SECRET SMARTPHONE DELIVERY

Fortnite on an INSANE $20,000 Gaming PC

The $200 Smartphone You NEED To Know About...

This New Smartphone Is NOT What It Looks Like...

Is The Samsung Galaxy S9 Worth The Hype?

The Worst Gadget EVER On Unbox Therapy...

I Bought The Cheapest Smartphone on Amazon...

DON'T Buy The Google Pixel Buds

How To Turn Any Android Phone Into An iPhone...

Is The LG V30 The Most Underrated Smartphone?

It Has Double The Battery of iPhone X

The Mind Blowing 33 Million Pixel Display...

5 Cool Gadgets Under $10

Which Smartphone Do They ACTUALLY Use? --- MKBHD, Austin Evans, Linus + More

Unboxing The World's Smallest Phone

The Most RIDICULOUS MacBook Pro

A Message from Apple...

4 Unique iPhone Accessories

DON'T Buy The iPhone X

FOLLOW ME IN THESE PLACES FOR UPDATES

[veridian]

You don't need earplugs if you shatter your eardrums
*Taps head*

[JustinY.]

0/10 it didn't come with a bottle opener

[Game_Source]

The woman on the box looks like a hipster Scarlett Johansson.

[finnian_]

lol i love how Lew makes everyone who comes to the table uncomfortable😂

[James.Stark.Ben.Edition]

Audio control for the real world? You mean a hearing aid?

Edit: Since some people are so stupid and busy to actually watch the video instead of randomly commenting, listen up: I made no comment on the product. Did you hear Lew say Audio control for the real world? That's what I was commenting on. Maybe use some common sense, think things through before replying.

[cityuenglish]

jokes on you everything has radiation, every thing

[Nasahatapimapetilan]

some poor people have to use a deaf-aid to hear more and then there are healthy people using knops to hear less.

[emmettturner]

“No radiation.” Designed to attract people who think Bluetooth and WiFi are cancerous. Maybe those same people are less likely to be wearing headphones.

[swaggyp]

Lew: is this all fun and games to you will?
Will: yeah

[youvegot]

Sounds like hearing aids for people that have good hearing.

[yeahhyouvish]

Hilly Ho on the verge of losing his job. 😁

[rileyCaldwell]

Salesman: *slaps eardrums* This bad boy can fit some seriously overpriced unnecessary earbuds

[Natewu]

It would be worth $100 if they added speakers so it doubles as earbuds.

[yannis]

everything emits a small dose of radiation

[andychang]

Lew: "Will just told me these were a $100... and that's rude."
Lmao.

[gagangoyal]

Hey man where is that diamond play button

[thetruemorg]

Being able to take 15 DB out of your daily hearing when you work in a loud place and still be able to hear what someone is saying to you can be priceless. You may film in a warehouse but you don’t actually work in a warehouse.

I agree $100 is pretty pricey. Maybe there something better on the market. I just don’t think that you use them in the right way to be able to show how effective they can be.

[ndo]

Bose has some headphones like those, but they actually work

[xXSinForLifeXx]

0:25 Wait backup we can turn peoples volume down ?


This product will make billions

[spankyjeffro]

For me, these are priceless. I can't concentrate to read if there's people talking near me, or things are too loud.
Being able to choose my level of noise reduction without having to take them out is awesome.
Perfect for drowning out annoying noises, like if I was working with you and you were talking. :)