What Is Gamification?

What is gamification? Gamification is the incorporation of aspects of games into business processes. It is a massively increasing trend that has drawn huge interest in the past years.

In just one year it is estimated that 70% of the leading 2000 global businesses will include at least one aspect of a gamified application or system. In two years analysis suggests that a quarter of redesigned business processes will include an element of gamification. In three years gamification is projected to be a $2.8 billion dollar industry of itself.