The brutal truth of business failure

This is a clip from David Elikwu’s conversation with Rob Fitzpatrick on 📙The Knowledge Podcast 🎙️
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David speaks with Rob Fitzpatrick, author of three books, including The Mom Test and Write Useful Books, both of which are among the most universally recommended books for early entrepreneurs and non-fiction writers. His books are used in universities such as Harvard, MIT, and UCL, and are also manuals for training at companies like SkyScanner and Shopify. He has led training programs at companies like HP and Sony Mobile, and has supported many startups and entrepreneurs.

They talked about:
🚀 Rob’s Y Combinator journey
🔄 Lessons learned from a failed pivot
💡 What to learn and unlearn in bootstrapping
✍️ The process of writing the Mom Test
⏰ Knowing the right time to quit in entrepreneurship
🌱 Embracing feedback for growth

📜 Full transcript:

👤Connect with Rob:

👨🏾‍💻 About David Elikwu:
David Elikwu FRSA is a serial entrepreneur, strategist, and writer. David is the founder of The Knowledge, a platform helping people think deeper and work smarter.
🐣 Twitter: @Delikwu / @itstheknowledge
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[pythagoran]

I've been in 7 startups, 5 failed, and not once did a founder pull out their wallet to cover losses. What he's describing is not a classic mistake.