Flo Rida wins $82 million lawsuit against Celsius energy drink

Rapper Flo Rida was awarded more than $82 million in a legal battle against the makers of Celsius energy drink after an endorsement deal went wrong. NBC News legal analyst Danny Cevallos explains what both sides were arguing in the case and why a jury found Celsius to be in the wrong. 

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#FloRida #Celsius #Lawsuit

[Nighthawk-]

The lawyers of Celsius energy drink should have settled out of court. That was real stupid on there part.

[bran]

My man drinking a can of Celsius after the win 😂😂

[The-Man-Right-Chea]

This guy literally gave us no clear answer

[monicabennett]

He might not be a "little guy, " but I still like to see corporations LOSE!

[daddy]

They didn’t think he had deep enough pockets to fight the breech of contract. Gotcha!!

[davidlee]

it's funny because I have only heard of celsius drinks because of the lawsuit.

[himmie]

I literally didn't know what Celsius was until now so this is free publicity. Well worth the 82 million

[malikidaud]

The panel expert was skipping around the question. Did he studied the case well enough to know what were the specifics of the breach?

[OceanBaby]

Those are overjoyed lawyers, imagine their cut!

[Jkrizvb]

Flo Rida got a feeling he never never never never had before, no no

[shaundejwan]

These 3 people need to keep saying Flo Rida, I love it.

[findaxelfoley]

Everyone has a different perspective of the judicial system when you get money in your favor. USA baby!

[LenoreEvermore]

Maybe NOW he can give Kesha the money HE OWES her, after their agreement for her singing on his record.

[posthocprior]

The analyst didn't answer the question: what exactly was the breach of the contract? Did Celsius end the agreement? Did they use his image and not pay him? (Also, he was asked this question twice and didn't answer it -- except by saying that it was a "breach".)

[whatsgoingon]

Minus court cost and taxes the total amount will be $234.23

[abochelopr]

Who ever didn’t settled before getting to trial… IS FIRED!!!

[maewest]

Almost tripled what he was asking🤔. Should have paid out the $30 millions🤣🤣🤣🤣

[skyepicus]

He lost. The original contract he had with Celsius was for a 1% ownership in the company. Celsius is currently valued at $10 billion. One percent of $10 billion is $100 million while still owning 1% of the company. The verdict enables Celsius now to pay Flo•rolla $82 million and he has 0% ownership in the company. That is why Celsius stock went up after the verdict and is over $100 a share right now.

[ralphschillo]

Flo rida:"i just want 1% of the company as promised.
News lady: "why was he awarded 82mil"
Financial expert: " I'm not sure why the courts decided on that specific figure of 82mil. We will wait to see how this unfolds to ask how of why they came up with that number.

Me playing the part of a non financial expert: Celcius Holdings LLC is worth 8.29 billion One percent of that Roughly 82mil.

[zeegeejay]

I've been all about the 0 calorie energy drinks. I've had them all. At least where I live, Celcius came out of nowhere about 6 months ago but has completely pushed out the competitors that I would buy... at every gas station, supermarket and corner store. Now, I drink one every day. How did it become so big so fast?