Keynote 'NEUROSELLING': Brain Secrets for Sales

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Zig Ziglar said it best: "Everyone is in sales. Maybe you don't hold the title of salesperson, but if the business you are in requires you to deal with people, you, my friend, are in sales."
Being a good at sales of any kind means winning the person - their heart, mind, brain, and most importantly, their subconscious. Getting people to believe in you, buy into your ideas, or buy your products, goods, and services, means getting another's subconscious on-side.
‘Neuroselling’ investigates the ways people really process information during a conversation or sales pitch. Surprising facts? Others aren't processing you or the information you are presenting with consciousness, logic, rationality, or language: instead the brain works on subconscious, social, emotional, and image-based impulses. What do you need to know and how can you tap into this in order to be more effective at all you do, including and especially sales?
Human brains have natural ‘fault-lines’ that lead to easier persuasion, influence, and non-coercive compliance (when someone wants to do what you want them to do). In order to be better at persuading or influencing people, you just have to know where these fault-lines are.
Like a form of ‘cognitive jujitsu’, in order to be our best at selling anything (ideas, goods, services etc.), we have to know what the tricks are that the human brain plays on itself that render it more easily influenced or persuaded.
Dispelling some of the common myths and exciting audiences with new and neat brain facts, Dr. Brynn ‘unravels the brain like an onion’ to reveal her ‘6 brainscience secrets’ for increasing your influence and persuasiveness by getting to the core of the human subconscious.
The Experience:
• Talk Type: 60-min Interactive, Dynamic, High-Energy Keynote (including optional Q & A)
• Tone: Talk is Fast-Paced, Interactive, Enthusiastic, Information-Intensive
• Opening: Learn the 6 Principles of Persuasion
• Core Content:
o Count down as Dr. Brynn shares her ‘Six Brainscience Secrets’ for greater influence, persuasiveness, and gaining non-coercive compliance from just about anyone
o Insights are practical, useable, real, and applied
o Understand better how the human brain really operates and makes decisions
• Wrap-Up: Get new tips and tools for brain-based sales and selling
Designed For:
• Timeslot: Keynote – sales or marketing conference; Any – other conferences
• Purpose: Info-taining Functional Training
• Audience Size: Any
• Attendance: Sales professionals, Marketing professionals, Account staff, Client-facing or Customer-facing personnel, any role function accountable for business growth
• Highlights:
o Perfect for role functions looking to increase their influence, be more persuasive, and/or gain non-coercive compliance from others
o Highly informational, educational, motivational, insightful
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