'Splash Photography' - Peet's Coffee Campaign

Bill Cahill's passion for splash photography has been showcases everywhere from magazines to Time Square. In this behind-the-scenes episode the commercials photographer tackles an Ad-campaign for Peet's Coffee.

Peet's wanted 6 still and 5 motion shots to use in a new advertising campaign to celebrate their 50 years this year. Bill was tasked to capture these over a period of 3 days for the stills and 1 for the motion. Utilizing his expertise in splash and product photography and trial and error, Bill captures the necessary materials with a bit of his personal flare.

Stills were gathered with a Leaf Medium Format digital back, and motion with a Red Epic at 200fps - requiring 5, 12,000 watt Mole-Richardson Lights in very close proximity, resulting in difficult working conditions and even a melted expresso machine.

See how Bill captures the campaign for Peet's and just how much goes into one of those magazine ads you have seen.

Special Thanks to Sean Fannin for assisting & Graphic Design
Music Via DeWolfe
Filmed in 4K with Canon 1DC

PRAEMIO | #STORIESTHATMOVE

[WHVN]

Had the intention of just watching a few seconds of the video, but the quality of work displayed in both the layers of the story and video kept me watching.

[JosephBoulet]

i really love this channel, this is what youtube needs to be. thank you for sharing such great content!

[EduGdz]

Wow! Fantastic story !! Congratulations, the way you tell the stories is perfect ... Your work is inspiring. Thank you for sharing with the world your work! Keep inspiring new people !! Thank you very much ! Hugs from Brazil

[austinmdoub]

Brilliant work once again! I love this channel. You guys do a great job telling a story and incorporating aesthetically pleasing visuals. I am excited to see where this channel goes.

[bretp]

Brilliant work! A really interesting subject and masterfully shot. Crazy to see how much work goes into two photoshoots. Keep up the great films!

Wow this was very interesting. Both the way he explains everything but that every shot has a great story.

[AlexStreinuPhoto]

Wonderful work! Congrats and enjoy what you are doing!

[bildillamagasin]

Very nice video. Cars and photo, loving it! :)

[NekyLik]

Great video and the photographer seems like a really nice and down to Earth guy. 🙂

[tomaszjakubowski]

what a great channel you have here. awesome videos, interesting stories.

[rockychocbill]

The opening sequence begs a new title for the video: "Photographers In Cars Shooting Coffee" :-)
Also, you seriously have an Andrew McCarthy profile at :30.
Good stuff all around. Thanks for sharing.

[warsameadam]

I'm an architect and this awe inspiring. Thank you for sharing.

[beliebthat]

Your work is so amazingly stunning! It's very pleasing

[julietasarmiento]

Thank you ever so much for such an inspiring It is really reassuring to know that it is possible to become a successful photographer!!! I will keep practicing until I hopefully get there some day!!!! Thank you sooo much indeed!!!

[greenrhapsody]

keep making this kind of video, so inspiring, really great work.!!

[akshayostwal]

wow that's an amazing story!! keep creating and inspiring! :)

[vadimyakus]

I totally agree on "getting 80% of a photography is easy and the last 20% is extremely difficult to get..."

[CaptainNavigation]

Great video! Really inspiring.
Where's the music from?