Beauty Blogger In LA Launched Her Own Makeup Line

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Sona Gasparian is an LA-based beauty blogger who launched her own cosmetics line, Pérsona Cosmetics. She took us behind the scenes at her LA lab where she makes eyeshadows, highlighters, and lipsticks, and talks about her journey in the beauty industry.

See more from Sona Gasparian here:

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#SonaGasparian #PérsonaCosmetics

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Beauty Blogger In LA Launched Her Own Makeup Line
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This was so much fun. Thanks for sharing my story. 😍❤️

simplysona
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okay her swatches are like more than ten times better than the ones from big youtubers like why isn’t she bigger

blanca
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Watching the eyeshadows being pressed was so satisfying

SelaromASMR
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1:22 That swatch tho😍😍😍😍 almost everybody has their own makeup line, that isn't news. What IS news is when someone makes QUALITY makeup. That's what I'm here to see 👀

ruthhh.m
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I wasn’t going to watch this video honestly, but after watching it I realized that this makeup brand is totally different and brings other Beauty Gurus makeup lines out of the water. Only because she decided to take things an extra step further. Her idea to incorporate coloured eyeshadows with a certain eye colour types was brilliant. She explained that there will be somewhat of a fallout with her products, but that’s only to increase pigmentation in the over look. She involved her fans which was also a smart touch, because really it just comes off as being professional and being a hard worker who’s dedicated to the satisfactory of their clients. I was very impressed honestly, new goal is to watch more of her videos and be a subscriber💁🏼‍♀️

emilyhouse
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Nearly every beauty YouTuber does that

nika_a
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This is what I wanted to know, the behind the scenes in making make-up, especially from companies started by individuals/beauty gurus.

kagenohikari
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I don't understand the title almost every beauty blogger has their own make up line

No-nitk
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0:00 I didn't read the title so I thought they were chocolates

literallylia
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how about we forget about james charles and give her more attention? shes unproblematic and seems sweet, why are we giving attention to all the problematic ones?

oona
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Well it’s true that almost every beauty guru have their own makeup line now but I think her concept is really good.

asteriaria
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Everyone these days.
Next up : *"baker down the street started own make-up line"*

TheCathouseASMR
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*Omg quality makeup, Kylie take notes*

livette
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What makes it different is this one has no tea 👏❤ i love it that she doesnt want to make her products look intimidating, and the eye make up pack is brilliant too. Best of luck!!!

ilove
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honestly this is just every beauty blogger out on youtube but i really like the fact that she ensures her products are of good quality and her products are so pigmented!!

couchpotato
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Oh I remember her!I saw one video of hers a long time ago and I still remembered her because it was actually helpful.Imma go scroll through her channel rn

goddessnyx
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Im really impress
I think her cosmetics are much more better than Kylie
-just my opinion

ryanyt
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She is beautiful and driven. Hope her all the best in her business endeavors. Let’s support each other ladies.

luxeydaze
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Her pink palate looks like the waltz of the flowers ballet 🌸

hay_bail
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I love seeing an Armenian woman doing amazing things! May God continue to bless you Sona 😍

breannaaivazian