Becoming the Villain

responding to the most evil business in the world.

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This video is an opinion and in no way should be construed as statements of fact. Scams, bad business opportunities, and fake gurus are subjective terms that mean different things to different people. I think someone who promises $100K/month for an upfront fee of $2K is a scam. Others would call it a Napoleon Hill pitch.

[mikedrop]

Just wait till Coffee gets canceled after an audit when it's revealed his studio didn't actually cost 10 million dollars and he's been lying to us about it the whole time!

[thetarotfool]

"In 2022, you either die a hero, or live long enough to sell NFTs" LMFAO

[henrymelon]

Damn. You know you’ve been on YouTube too long when all of you’re favourite small creators become super successful and fulfil their villain arc

[Pseunolia]

Gotta give some kudos to Jake, He did such a good job at teaching his viewers how to identify scams and shitty Business moves that he got INSTANTLY shat on by them when he tried to pull a sneaky one on said viewers.

At least he did something right, i guess.

[FatedGamer]

Remember you aren't a good person until you've had the opportunity to be evil and rejected it. Jake is just a bad person and showed it finally.

[sepulpedro]

Jake is just an opportunistic kid that wants to replicate what his idols (scammers) did in order to be as rich as they were at some point. He's like the aspiring rapper that flashes cars, jewerly and mansions but still living with their parents.

[yesman]

He made the videos on the evil companies, not because he thought they were evil, but because he admired them.

[allgreatnike]

Everyone acts like a saint till they realize they can get away manipulating people.

[Kevin_Street]

"Once you get that reputation it sticks."

Exactly. The audience will slowly leave when he's labeled as "not reliable, " but Tran seems to think the opposite will happen.

[ninjam]

Jake Tran's goal was always just to make money. The whole "evil buinsisses" series was a formula he figured out workes and he continued to milk.

[jackknifeactual]

The kid in my high school who was student president of the anti-drug student organization was also the biggest weed dealer in the school. And after graduation, my roommate. Lucky me.

[MrAntiKnowledge]

Jake Tran is like an abusive partner that tries to gaslight you into thinking you're in a healthy relationship, just with scams instead of violence.

[pboytrif]

Coffee, you’re one of the few people who stuck to their morals over the years and proved to everyone that the good guys can win too

[chad]

Jake Tran is just ensuring his students have been paying attention to the lesson with a pop quiz mid-video.

[Old_Jack_Ketch]

To be honest, I found the quality of Jake’s videos dropped after he shifted gears. They’re not awful, but they’re not any more informative than reading a Wikipedia article.

[M.Altahous]

I first learned about coffeezilla after the "save the kids" scandal and I'm so glad that I did

[exosproudmamabear]

I cant believe my guts of staying away from bad guys is this strong .Literrally almost every youtuber I stoped watching started to do dubious shit and the ones I never liked already done dubious shit.Most of the times I do this without even realising. I have never had to be heartbroken because of this

[GhostGum]

Jake Tran: The most EVIL business in the world.

[kylesmith]

"If you don't like my politics then don't buy my book" energy. I can respect the honesty and if his philosophy is that everything is predatory so he is just doing life then I can understand that as well. When people stop watching and unsub I hope he understands that they just do not agree with his way of life.

[mud]

5:18 it is so unbelievably hilarious and ironic to me that you joke about Jake thinking Wolf of Wallstreet was a guide and not a cautionary tale and Jake then goes on to quote Machiavelli - a man whos entire literary legacy was making a mockery and satirical parody of the disgusting and evil practices of Italian nobility. Jake literally did EXACTLY what Coffee joked about by taking a scathing criticism of despicable people and unironically trying to pedal it as good life advice.