Pre Framing

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Are You Pre-Framing "Setting-Up" Your Sales Call To Make Sure It Goes Your Way?

Focusing on framing, or boxing your prospect into a "yes" or "no" at the beginning of your sales call, is exactly what you should NEVER do.

Yes I know, you were taught that in the past and it seems to be the only way for you to "control" the call from the beginning.

How would you feel if someone did that to you?

Start the call without framing, start it naturally without the sales games and let deep trust take it's natural course.

If it's a fit, you'll make the sale. If you're not a fit, you won't feel rejected.

#onecallsale #smallbusiness​​​​​​ #consulting
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I agree.! It is very important to build trust at the very beginning of a conversation. Many do not know this and do not know how. This must be taught!

revizorzherebsov
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I believe the pre-frame is supposed to help people put their guards down by sending the "it's ok if we're not the right fit" but stated in the positive, ie. "if this is the solution for you, we'll move forward". Of course, if prospecting is on point, this means overcoming all objections to MAKE it the right fit.

felixandresjc
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