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From Email Automation to Mortgage Solutions: Our Journey
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It started with a simple goal: help loan officers with email automation.
But after digging deeper, the real problems came into focus—clients going dark, delays in closing loans, and document headaches. That’s when the pivot happened.
The first line of code was written in December, and by March, the focus shifted entirely to building a platform that tackles these challenges for mortgage lenders.
What started as a small solution has grown into something designed to transform the lending process.
#MortgageSolutions #LoanOfficers #AutomationJourney #BusinessPivot #TechInLending #Innovation #EntrepreneurLife #RealEstateTech #StartupJourney #CustomerFocus
But after digging deeper, the real problems came into focus—clients going dark, delays in closing loans, and document headaches. That’s when the pivot happened.
The first line of code was written in December, and by March, the focus shifted entirely to building a platform that tackles these challenges for mortgage lenders.
What started as a small solution has grown into something designed to transform the lending process.
#MortgageSolutions #LoanOfficers #AutomationJourney #BusinessPivot #TechInLending #Innovation #EntrepreneurLife #RealEstateTech #StartupJourney #CustomerFocus
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