The Failure Of The Fine Brothers

The Fine Bros were once YouTube's biggest react channel... well prior to the year 2020 when Benny Fine would be exposed for his questionable past. The REACT channel's viewership has since fallen from approximately 150 million views per month to only 10 million per month, representing a decline of over 90%. It became so bad for the Fine Brothers, that they had to sell their channel to Electric Monster Media in late 2021, concluding the downfall of The Fine Bros AKA React.

This is, Why The Fine Bro’s React Failed (-92% in 3 years)

Thank you guys for watching, like and sub if you enjoyed, SunnyV2 XO ❤

[moz]

Never forget their apology.
"we are sorry that you're too stupid to understand our plan" is basically what they said.

[RoanokeGaming]

they completely trashed their audience relations and then told us we are wrong when they got called out lol it was insane with the ironic cherry on top being they called out others for stealing content which they stole. Man 2016 was a wild time

[JBBrickman]

“They would never let us speak our minds on a show about speaking our minds” I think that says it all right there.

[MinuteTalkShow]

Glad to be apart of the whistle blowing. Love your channel btw, been binging everything since I found this video!

[Wendigoon]

Every Sunny video is like a work of historical importance

[laurocoman]

This is such a weird story. That channel had everything it needed to keep growing from an already comfortable position. Instead, they kept making something stupid every week until there was nothing of their brand left.

[kinggalactix]

Fine Bros apology be like:

"We're sorry for trying to take over small reacting channels. And we would've gotten away if it weren't for you meddling kids."

[TheDigitalApple]

Everything could’ve been avoided if they didn’t try to copyright reacting on YouTube.

[VarsVerum]

Fine Bros is just a classic tale of “stay in your lane”.

[grassguy]

Even if they didn’t try to copyright reacting, their terrible treatment of the kids and their staff would’ve caught up to them anyway.

[TheOtherGuys]

One of the best comments I've ever seen was on a React channel video. "Hey guys, congrats on 12 million subs! Been subscribed since 15 million!"

[mynameisjoedahand]

To be honest the fine bros sounds awful. They literally tried to make their fans attack and abuse an entire person just because they used a concept they “owned”

[therealpoketom]

You can totally tell in their "apology" that they were only mad because their little scheme to copyright reaction videos didn't work. I find it ridiculous that they were trying to act like we didn't just hear them say what we all know they just said!

"We emplore everyone not to support these companies and channels" Then backpedaling by saying "We only meant our specific series, not the overall genre of reaction videos" as if they didnt just threaten thousands of other reaction channels

[Arcademan]

Considering how ALOT of the kids who were in the original React Shows talk mad shit about how awful their experiences were I think even if they avoided the copyright backlash the kids now grown up would have been their inevitable downfall

[Midekai]

I've never seen such a 'brand' absolutely ruin not only their reputation but also destroyed their own community so thoroughly just for greed so fast

[StefanVeenstra]

The Fine Bros were the kids all along. Honestly, many of the children of their early react video's have grown up to become more sensible adults than these brothers.

[theelephantintheroom]

Just because you're one of the best at something, doesn't mean you invented it.

[francesco]

This is such an amazing self destruction.
They managed to grow really big, they had a loyal fanbase and they made the kind of content that even the modern youtube algorithm would support but they decided to go full idiot.

[aqhan]

Ironically, it was their trying to copyright the react genre that spawned many of the now popular channels. Lot's of people went like: "Oh, you want to do what? Now I will on purpose make more react videos".

[LukeJukeDuke]

They literally tried to own something that EVERYONE does everyday. They could have let everyone in on the react genre, but they tried to own it, even took on people who made content on it. People play video games yet no one is trying to own the genre of video games.