DIRT CONFIRMED

“We are starting a new chapter in our long history and expanding into a new branch of motorsport – dirt,” says Myers. “With the evolution of our new surface model the next natural step was to develop a dirt surface model and dirt race cars.

"The next natural step was to develop a dirt surface model and dirt race cars." - Steve Myers

“We are working closely the University of Northwestern Ohio and Clint Bowyer Racing (CBR) to create virtual dirt surfaces that match the fidelity of iRacing’s paved tracks, along with a digital version of CBR’s PEAK/Crawford Supply BWRC late model. Speaking for everyone at iRacing, I’m really excited about this project, and I’m very optimistic that we’ll be launching it this year.”

[swsephy]

*Pulls out magnifying glass.* Yep, it's dirt.

[KFieLdGaming]

If this is an april fools joke (I'm literally in the process of renewing my membership)... I'm gonna cry. People have been begging for this for the entirety of iracing's life span.

[AdamB]

I'm here six years later to watch this great April Fools video. I thought it was fake because of the well-timed lab coat dirt tasting. The magnifying glass. The syringe. And then the "soon" clock? I knew it was fake, until I realized it wasn't. Well done.

[JuliuszBaczynski]

april fools but i dont see how this could be impossible either haha... 1:57 is priceless XD

[daltonfleetwood]

i race mini sprints on dirt tracks so its really good to see people getting into our sport and for dirt racing to get some recognition

[davidkillens]

Oh my, iRacing you just keep raising the bar each year.The April Fool's Day jokes just get better and better.

I absolutely love the magnifying glass, the syringe. And the taste test is just worthy of an award. Soon.

And for Clint Bowyer and others in this prank, thank you for participating in something classic.

[TommyVercettiVAS]

It's not an April Fool anymore, they just announced that Eldora's coming to the service.

They also hinted at a rallycross project, so people who don't like dirt ovals but would like to race on dirt turning left and right won't be left behind.

[RussellAutosport]

The beauty of it is that they could make the announcement legitimately and everyone will think it's an April Fool's joke

[WastdTrashPanda]

1:55.... that's when I remembered that today was April 1st...

[YNOTtheTIGER]

iRacing has me second guessing myself right now. It's April Fool's Day...but so much went into making this video. They licenses racing video from the school, filmed very believable interviews, and presumably have scan data from the car. Is this a Trojan Horse April Fool's Joke or a serious announcement masked in a slight bit of humor (on track analysis and taste testing) to throw us off???

If it's a joke then it's a well executed prank that clearly had some thought and longterm planning put into it. If it's not a joke then it's a brilliant piece of marketing.

[Carl_JohnsonOGF]

Im really not sure if this is an april fools joke or not. Either way you got me.

[LeilaRWilson]

This is by far, the most work you've put into an April Fools joke yet!
...soul-crushing though, for anyone who doesn't check the date.

[blacksolar]

I have some words for you iRacing..






GOT

[csevey]

When I see sprint cars going around Knoxville, I'll be renewing my subscription.

[KyleJPie]

It's real folks. All but confirmed in the forums and through Clint Bowyer himself on twitter and in person.

[vjollila]

If this is true then we need some rallycross too

[sailingmanuel]

Well this joke will just piss everyone off.

[gregmoore]

Am I the only one that would also like is Stadium Trucks? I still can't wait to race these late models though lol.

[windyman]

I can't believe they SCANNED A DIRT LATE MODEL and got testimonies for this. Well played, iRacing.

[pepeiann]

Anytime someone says something is laser scanned makes me think WE LIVE IN A SIM