How to Position Yourself as the Authority in the Accounting Industry: Strategies from Ann Carden

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In this insightful episode of the Building the Premier Accounting Firm podcast, host Roger Knecht is joined by the accomplished Ann Carden, who shares her journey of building seven successful businesses and offers invaluable strategies for positioning yourself as an authority in the accounting industry. Discover how to differentiate your services, attract high-end clients, and scale your business profitably.

Key topics:

Ann Carden’s four-step method for scaling high-end consulting and professional services.
The importance of work-life harmony for entrepreneurs and practical tips to achieve it.
Effective sales strategies to secure premium clients and transform your accounting firm.
Building a powerful brand that sets you apart in the competitive accounting industry.
Overcoming the fear of growth and embracing the vision of business success.

Whether you're a seasoned professional or just starting, this episode is packed with actionable advice to help you elevate your accounting practice and become the go-to expert in your field.

Sponsors:
Universal Accounting Center

Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth.

Offers:
Learn what it is you can do to become an author, leveraging your expertise to market your services effectively and get the clients you deserve. This is a webinar you don't want to miss. Learn from Mike Capuzzi what a Shook is and how you can use it to position yourself as the Premier Accounting Firm in your area. This is a must-see presentation so get ready to take some great notes.

In addition to becoming an author, see what you can do to follow the Turnkey Business plan for accounting professionals. After more than 40 years we've identified the best practices of successful accountants and this is a presentation we are happy to share. Check it out and see what you can do to be in business for yourself but not by yourself with Universal Accounting Center. It's here you can become a:

Professional Bookkeeper, PB

Professional Tax Preparer, PTP

Profit & Growth Expert, PGE

Next, join a group of like-minded professionals within the accounting community. Stay up-to-date on current topics and trends and see what you can do to also give back, participating in relevant conversations as they relate to offering quality accounting services and building your bookkeeping, accounting & tax business.

The Accounting & Bookkeeping Tips Facebook Group

The Universal Accounting Fanpage

Topical Newsletters:

Universal Accounting Success

The Universal Newsletter

Lastly, get your Business Score to see what you can do to work ON your business and have the Premier Accounting Firm. Join over 70,000 business owners and get your score on the 8 Factors That Drive Your Company's Value.

For Additional FREE Resources for accounting professionals check out this collection HERE!

Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss.

Remember this, Accounting Success IS Universal.

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