How to Choose the Best Lipstick for Your Skin Tone

IMPORTANT: Read more about the color science and other factors to choose the right lipstick color below!

In this video, I'm sharing how to choose the perfect lipstick color for your skin tone. Before I was a lipstick wearer, I found lipstick to be the most intimidating product there was when it came to makeup. I remembered how long it took me to finally feel comfortable rocking bold lips and how long it took me to really find the right colors.
I think the main reason a lot of ladies steer clear of lipsticks is that they are convinced lipstick doesn’t look good on them. It’s just not true. So, I thought I’d help to unpack the basics tips and trick I’ve discovered for picking the right lipstick color. There’s a little color science involved that makes it less of a guessing game!

Tips for determining your skin's undertone:

You’re cool-toned if your skin appears to have a blue, red or pink tinge to it. If you hold your wrist out, bottom side up, in the sun, your veins will appear blue or purple. If you’re cool-toned, cool-toned lip colors are more likely to look flattering on you.

You’re warm-toned if your skin appears to have a yellow or peach tinge to it. If you hold your wrist out, bottom side up, in the sun, your veins will appear green or olive. If you’re warm-toned, warm-toned lip colors are more likely to look flattering on you.

You’re neutral-toned if your skin doesn’t appear to follow either of these rules.Your skin appears neither bluer or more yellow in the sunlight and your veins are blue-green (not one or the other). Or, your veins appear one color but the opposite tones look good on you. If you’re neutral, it’s more likely you can wear lots of different colors well.

Other things to consider:

-Your hair and eye color come into play too. This is why sometimes you may be cool tones but have warm toned hair and find that warm tones look better on you.

-Brightness and pigmentation can impact this as well. Sometimes you will look great in pale/light warm tones, but not bright/highly pigmented warm tones.

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Where else to find me:

Snapchat: kallie_e88

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Disclaimer: This is not a sponsored video. I do not accept products in exchange for a positive review and so all thoughts, opinions and words are my own. All products were purchased with my own money unless marked with an asterisk (*). An asterisk signifies a product sent to me for review or as a gift. Some links in this description may contain affiliate links.

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Hi I'm Kallie Branciforte from But First, Coffee! I'm glad you found my video! I'm the content creator for the blog and YouTube channel But First, Coffee.

Here you'll find videos on topics like best drugstore makeup, personal style, beauty tutorials, life hacks, and everything else a well-caffeinated woman needs to know!

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[kristinetank]

i am warm find cool toned jewelry....clothes...and out the warmth in my dont know what to believe!

[momnmebeauty]

You are the first YouTuber I've seen explain the science behind what LIPSTICK colors work best on an individual person. Great For me personally, I'm still training my eye to see undertones without a comparison base color, but I can testify to what you said at the beginning.... your eye eventually will learn how to see them on its own!

[JuliaLynea]

THANK YOU SO MUCH. I have always had a hard time knowing what colors to wear and this is a great guide!! Now if you have a guide about pairing different shades with eyeshadow colors all my questions will be answered! :)

[Losshe]

I have both color veins but more green than purple, but warm colors like orange looks absolutely shitty on me. My natural lip is more pink and I can only wear either true red or a pink that's not too far from my real lip color (haven't tried dark purple or brown yet)

[sandrafisher]

So happy I found this video! Thank you so much! Hope to see you have a lot more like this for beginners. Very helpful!🌟🌟🌟

[debbiegines]

Great video Kallie! Awesome guidelines to keep in mind!😀

[jessicawoodmus]

can you please do a video on eyeshadows that looks good with certain eyes please

[hermione]

This was very helpful, thank you so much!

[jencasey]

I'm definitely cool toned - which would explain why the only lipsticks I've ever liked on me are purples or purple toned pinks.

[dionline]

This was a great video - now I need to know how to pick the perfect nudes which are more brown-toned!!

[lindsaycarter]

Wtf !?! I look great in cool colours and my veins are definitely green so therefore I am warm. Warm tones look horrible on strongly feel hair colour and skin tone makes huge effect on what colours look best on you 😊

[coreyplumley]

I have brown eyes, brown hair and blueish veins. Silver jewelry looks better on me and my skin is pinkish. My sunburns turn into tans and I'm so confused 😩my hair and eyes seem warm but my skin seems cool. Can someone help :/

[classicolivia]

I have purple blue ish veins but I know for a fact I am warm toned! What is this?!😄❤️️

[briannan]

What happens if you are cool toned, but you wear foundation for warm toned skin? Sometimes it is hard to find my shade in cool tones, but I'm afraid the wrong undertone will make my skin look awful.

[charlenebronola]

The lipstick doesn't suit you, too much pink doesn't suit you, why don't you try lower that shade of that color?

[Gotoworkkk]

What about us neutral skin toned girls? I have dark blonde hair and brown eyes. Cool colors look terrible on me and real warm colors. Don’t look good either.

[cordeliachase]

You look like Nikki Wood and Eliza Dushku mixed together.

[kkdoc]

Not the right lipstick color for you at all. Way too right pink.