Declining Online Traffic “Because We Price it Too High” | Dragons’ Den

The Patlock was designed and developed by Craig Knott and assists homeowners in securing properties against burglars and the method of forced entry known as lock snapping. Craig seeks an investment of £90,000 in return for 10% equity, but would Peter’s 10-year-old even invest?

An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.

#DragonsDen #HomeSecurity #Patlock

[JCstock]

Whenever a security item is in the Den Peter is always like "Well I could just run a bulldozer into the side of the house couldn't I? Then I'd be in your house!"

[Maxmax]

He wanted a dragon to open doors for him, but his device is too good.

[aturker]

Cost to run ads on cable TV - £25k
Cost to run ads on cable TV via Dragons Den - free

[dixon]

Peter jones' argument just ruled out having windows in your house

[omarh]

In Business you have to sometimes do things that you don't want to do in order to grow and scale your business. The fact he mentioned that he doesn't want to deal with the p&p shows that he's not bothered and this would not make him investable. Hire an intern, get them to do the admin, pay them a salary and focus on growth and sales.

[tamikagreen]

To use Peter's logic, there would be no point locking standard doors because burglars could just get through windows. Sometimes the dragon's want to find fault for the sake of finding fault.

[mrm]

The reaction room they had for a while was so cringe, glad they binned it off

[joshroberts]

Yes Peter, if you smash the window, you can remove the lock and open the door. However you can also just enter the house now anyway, because you’ve smashed the window...

[catman]

The message he gave over, with hands in pockets, was that he's content with his wage and not prepared to risk that for the product he wanted dragons to invest in.

[PhilosophyofElivagar]

Two guys in the "reaction room" felt like yes-men vultures that'll laugh along at his unfunny jokes just to get some of his money

[spreadthelove]

Ahh, The Hated ‘Reaction Room’.

Gone and Forgotten....

[theviewer]

My parents have one of these products on their kitchen doors and it’s great - they thought it was very funny when I told them it had been on Dragon’s Den.

[Connieisland]

They should install them locks on Jenny's home so that she wouldn't be out.

[anubusx]

Jenny wouldn't break into anywhere because she is always out.

[thegoodnotbadorugly]

"from the minute I walked in it was question, question, question." Have you not watched Dragon's Den before?
I wonder how these 2 guys invested in someone who clearly is focused on his other business.

[rossi]

Peter Jones "if you smashed the Yes Peter, driving a fakin bulldozer through the doors would have the same effect but burglars tend not to do that either. The noise of a patio window going in at 3 in the morning would wake the whole frikkin town up never mind the occupants. Smart ars#.

[dmd]

The amount of Jenny memes and comments have ironically made her into something of a idol, or perhaps more fittingly, she’s very ‘in’ at the moment, unusually.

[harryrock]

Sara is so cute & polite. Has one of the most infectious smile. I’d love to have a friend like her.

[Drenwickification]

I don’t get why he doesn’t just hire a couple of people to ship out the orders for him and deal with returns etc.

Selling on Amazon, they charge really high fees and if you’re selling in high enough quantity with a product priced as high as this is it’ll definitely be more profitable to sort out the deliveries and returns yourself.

[billymabum]

Peter wants a door lock that stops people from braking glass