Entrepreneurship _ Introductory video

By Prof. C Bhaktavatsala Rao | IIT Madras This course provides a detailed overview of entrepreneurship as the foundation of business growth and value creation in the national economy. It provides multiple constructs for entrepreneurs to be successful, and pathways for their companies to achieve sustainable growth. Each week/module of the course will cover one specific topic with conceptual perspectives as well as practical examples. Upon successful completion of the course, the student will be able to approach entrepreneurship with clarity and focus. A practicing entrepreneur will be able to navigate the opportunities and challenges more effectively with an enhanced understanding of key success factors.

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