The Call for Incredible Celebrates 20 Years of the Purina® Pro Plan® Incredible Dog Challenge®

For 20 years Purina Pro Plan has given incredible canine athletes the stage to showcase their amazing athletic abilities at the Incredible Dog Challenge through exciting events like dock diving, surfing, agility and flying disc. But canine athletes aren’t the only incredible dogs out there.

The advanced nutrition of Purina Pro Plan can make the incredible possible for every dog, and to help us celebrate the 20th anniversary of the Incredible Dog Challenge, we want to celebrate incredible dogs everywhere – including yours!