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How to Launch a Clothing Line

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Even in unfamiliar times, your dream and goal of starting a clothing line is worth pursuing.
Does it surprise you to hear that?
Listen, I get it. This industry is changing and that’s scary. And starting, running, and growing a clothing line is not easy. It requires time, money, and a lot of dedication and determination. You’re working on finding the right factories who will do low minimums, learning to speak the fashion industry lingo, sourcing the right fabrics for under 100 yards, figuring out how to get the word out about your products in a very saturated market, lacking access to capital, and the list goes on.
But here’s the thing. There is no secret to fashion business success. And that’s because there is no one way to do it.
With the right mindset, tools, support, and guidance you have everything you need to not just launch a clothing line, but grow it into anything and everything you want it to be.
Whether that’s an international powerhouse or a smaller scale operation, you have to get intentional about what you want to do, commit to dedicating your focus and energy on specific goals, be open to learning what you don’t know, and be willing to implement what you’ve learned.
In this video I share a step by step guide to launching a clothing line.
|| RESOURCES ||
|| LET'S CONNECT ||
|| TOOLS ||
#fashionbusiness #fashiondesigner #startupfashion
Timestamps:
00:00 How to Launch a Clothing Line
00:29 Make Your First Decision
01:12 Improve Your Mindset
01:33 Create Your Fashion Business Plan
02:09 Find Your People and Your Support System
02:32 Register Your Business
03:10 Understand Pre-Production and Production Processes
04:18 Figure out the Money Part
05:33 Create Your Sales Plan
06:05 Create Your Fashion Brand
06:52 Create Your Customer Profile
07:32 Plan Your Website
07:55 Plan Your Pre-Launch Marketing and Launch Your Business
08:40 Create Your Marketing and PR
09:23 Get Your Business Operations Figured Out
Does it surprise you to hear that?
Listen, I get it. This industry is changing and that’s scary. And starting, running, and growing a clothing line is not easy. It requires time, money, and a lot of dedication and determination. You’re working on finding the right factories who will do low minimums, learning to speak the fashion industry lingo, sourcing the right fabrics for under 100 yards, figuring out how to get the word out about your products in a very saturated market, lacking access to capital, and the list goes on.
But here’s the thing. There is no secret to fashion business success. And that’s because there is no one way to do it.
With the right mindset, tools, support, and guidance you have everything you need to not just launch a clothing line, but grow it into anything and everything you want it to be.
Whether that’s an international powerhouse or a smaller scale operation, you have to get intentional about what you want to do, commit to dedicating your focus and energy on specific goals, be open to learning what you don’t know, and be willing to implement what you’ve learned.
In this video I share a step by step guide to launching a clothing line.
|| RESOURCES ||
|| LET'S CONNECT ||
|| TOOLS ||
#fashionbusiness #fashiondesigner #startupfashion
Timestamps:
00:00 How to Launch a Clothing Line
00:29 Make Your First Decision
01:12 Improve Your Mindset
01:33 Create Your Fashion Business Plan
02:09 Find Your People and Your Support System
02:32 Register Your Business
03:10 Understand Pre-Production and Production Processes
04:18 Figure out the Money Part
05:33 Create Your Sales Plan
06:05 Create Your Fashion Brand
06:52 Create Your Customer Profile
07:32 Plan Your Website
07:55 Plan Your Pre-Launch Marketing and Launch Your Business
08:40 Create Your Marketing and PR
09:23 Get Your Business Operations Figured Out
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