Surviving the E-commerce Revolution:How Brick-and-mortar retailers can adapt

In this video, we take a look at the rise of e-commerce and its effects on brick-and-mortar retail. With e-commerce sales expected to account for nearly 20% of total retail sales by 2040, traditional brick-and-mortar stores are facing an uphill battle. But it's not all bad news. We'll explore how retailers are adapting by offering a seamless online-offline experience, and by creating an immersive in-store experience that can't be replicated online. We'll also discuss the importance of understanding the strengths of each channel and how they can be integrated to create a more comprehensive and satisfying shopping experience for customers. If you're a brick-and-mortar retailer, or just curious about the future of retail, this video is for you!

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