The truth that no one tells you about business

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The biggest truth in entrepreneurship is that losing is a part of the game, and the quicker you realize this, the sooner you won’t be paralyzed by the thought of making a mistake in business. By default, you need to be able to respect your losses. There’s no “undefeated” in entrepreneurship.


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Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what's next in culture, business, and the internet.

Known as "GaryVee," he is described as one of the most forward thinkers in business. He acutely recognizes trends and patterns early to help others understand how shifts in consumer attention impact the realities of the business world today. Gary's approach sits at the intersection of business and pop culture. He keenly understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber.

This year, Gary unveiled his seventh book, "Day Trading Attention" where he provides fresh insights into navigating the modern social media landscape. Gary's expertise guides readers on harnessing underpriced attention channels in the digital age. He emphasizes mastering storytelling in these arenas and highlights the "TikTokification of Social Media," where content relevance surpasses follower counts. Businesses can leverage this shift to enhance their brand and boost sales. "Day Trading Attention" equips readers with essential skills to succeed in today's dynamic digital world. Gary also announced his first children's picture book, based on his VeeFriends characters, titled "Meet Me in the Middle”. The picture book, which will prominently feature two VeeFriends characters, Eager Eagle and Patient Pig, delves into the emotional elements essential for nurturing children's empathy – a crucial skill for their future success.

Gary is an entrepreneur at heart – he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Sydney, Singapore, Tokyo, Bangkok, and Kuala Lumpur. VaynerMedia is part of the VaynerX holding company, which also includes Eva Nosidam Productions, Gallery Media Group, The Sasha Group, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading. Gary is the Co-Founder of VaynerSports, VCR Group, VaynerWatt, ArtOfficial, Resy, and Empathy Wines. He guided Resy and Empathy to successful exits -- which he later sold to American Express and Constellation Brands, respectively. He also owns a Major League Pickleball team called the 5s, is part owner of a Big3 basketball team, and is an investor in the revival of the SlamBall League.

Gary is also the founder and creator of VeeCon – a contemporary super conference that converges business and pop culture with innovation and technology. In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 44 million followers and garner over 300 million monthly impressions/views across all platforms. His podcast, "The GaryVee Audio Experience," ranks among the top podcasts globally.

Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise. He is also a longtime Well Member of charity: water.

Gary's life ambition is to buy the New York Jets.
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„Entrepreneurship is losing constantly but winning occasionally“. Actually wish someone would have told me that before I went into business.

thedanielkarim
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Seriously needed this today Uncle Gary. Guy I gave access to help me with some web development stuff ended up being a con-artist and managed to make off with about $35k. I’m still a very small fish so that blow hit my cash flow for operational expenses HARD. But your content and daily reminders put me back on track within a couple hours of the loss, I onboarded a new person (having learned my lesson) and it’s not about “start over” but rather “begin again”. Eat $hit. Lose lots. Learn and grow along the way.
Love from 🇨🇦
-Alex Kazam

KazamYoutube
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“Should have, would have, could have”—if hopes and dreams were candies and ice creams, we'd all have a wonderful Christmas. Don't dwell on things you could have done in the past. Looking back at it, you should have done x, y, and z, but you didn't, so forget about it. For whatever reason, it didn't happen. Stop thinking about the deal that can no longer happen and focus on the deal that can happen because focusing on the past will leave you in the same position I wish I would have. That is a place that resembles hell I know because that's where I live so stop focusing on the past and be present today, hit the home run today when you wake up tomorrow, swing for the fences the next day and the next day. Who cares if you struck out yesterday? You're going to hit a home run today.

mattfavaloro
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That's unconditional love. It's the freedom from fear of losing because you've put no conditions on it. Expect the unexpected 🎉

wiseserpent
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That’s some real ish💯💯💯 rebranding free work internships sometimes it takes a minute, but if you really believe in what you’re doing, you’ll make it

zenfinite
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It is weird. My friends thought I was an idiot. Until I made money. Losses are the life blood of investing in yourself. I get a high thinking of my losses. And how I never gave up.

charlieheichemer
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lol, still talking about Uber angel round. Haven’t watched Gary’s stuff in 5 years…still the same story’s

MrHotmoses
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In the early 90’s two guys in my town started a company identical to door dash or uber eats, it was called “takeout taxi” it lasted 2 years then failed. It was too early i guess but people weren’t willing to pay the $2 delivery fee😂. I cant believe what people pay for the delivery now and how often they use it. CRAZY. They could of been billionaires but missed it by a few decades!!

tdp-sir
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Most of you are missing out on the real win: it is that he access to the deal In the first place. Now that’s leverage

bestlifeever
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Thank you !. I bought ETH AT 6.14 AT 4AM OUT OF A DREAM and sold 5000 shares at $15 and 2 at $1200. SOLD MY 500K HOUSE I PAID CASH FOR AND MY WIFE CHAnGED CLOSING DATE BY 20 DAYS WE MISSED THE RUN UP AND I fucking love it. THANK YOU SO MUCH. I LOVE IT!!!! IM STILL IN THE GAME I HAVE NEVER GIVEN UP BUT NOW I SEE IT. I JUST LOVE THE GAME.

livinglimitless
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It's like being a boxer and not wanting to get hit, gonna get hit in the face way more than how every many times you win.

tgwilber
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What if!? failure is part of the process of winning!

briitajah
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Travis Kalanick, the legend, proved everybody wrong and now everybody is calling him best bud.

khooskzad
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I can identify with this. We went through a tough time and exited 2 partners and needed $50k to keep going and I was so stretched we got a couple on minor shareholders instead. That minor shareholding is now worth around $2m.

aussiebladerunner
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🤣😂...he WAS your "best bud" - homie got your message loud & clear

EwaRiro
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Two things:
1. My respect for this guy skyrocketed.
2. He has the MOST expressive face i have ever seen. Why is he not in the movies yet, idk!

selamawitteklay
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If i missed an opportunity like that id just be more driven, means you are puttinf yourself im the right situations you just need to improve your ability to react

theguyonyoutube
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You only need 1 or 2 giant wins to make your life.

kurts
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Getting used to the “eating shit” 🥹… even though it’s felt like I’ve been eating shit even before I started a business but this new level of setting shit guys different! Like, bring on the leveling up kind of shit! 👩🏻‍💻🔥

Gloria_Chav
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Like how you told the world to invest in NFTs

chompers