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History Channel - Idents

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The re-brand of AETN prompted the initiative to reform the image of the History Channel and its new counterpart channel, Military History. Often a subject marred by the preconception of facts and figures, the newly named channel, History, now reconnects the past with the present and reminds us of its ongoing relevance in everyday life. Using shadows, a tennis player becomes a heroic gladiator, an intellectual becomes an archaic cave man, demonstrating the tangibility of history and its ability to entertain, inspire and educate.
To see more of our work, please visit us at
The re-brand of AETN prompted the initiative to reform the image of the History Channel and its new counterpart channel, Military History. Often a subject marred by the preconception of facts and figures, the newly named channel, History, now reconnects the past with the present and reminds us of its ongoing relevance in everyday life. Using shadows, a tennis player becomes a heroic gladiator, an intellectual becomes an archaic cave man, demonstrating the tangibility of history and its ability to entertain, inspire and educate.