Behavioral Economics | Akan Abdula

Akan Abdula is available to book through Speaker Agency, to deliver in person and virtual keynotes on data, sustainability and behavioral economics, You will be gifting your teams and organisation a crucial understanding as well as practical take aways in how to apply these epoch defining principles. Get in touch.

📞 0212 401 35 45

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Akan Abdula
FutureBright Group, Founder

Weatherhead School of Management graduate. 19 years of work experience in marketing strategies.

For long years he was the head of Strategy and Planning department at Grey Istanbul advertising agency and a member of the global strategy council of Gray Group Worldwide.

He was among the 12 strategists who led the global council. Deemed worthy of numerous golden Effie awards, including best product launch and the most effective social responsibility campaigns.

Founded FutureBright Research, transformed it into FutureBright Group. FutureBright Group of Companies serves more than 650 global and local brands.

He personally provides consultancy to the top brands in the region. He is the author of the book The Unpredictable Ones. Although the book is new, it has already seen ten editions.

The famous Daily Telegraph has covered his strategic approaches.

Akan Abdula's Speech Titles:

• Consumer Dips for the Next 5 Years
• Sustainability 2030
• Great People Attract Great People in Next-Generation Companies
• The Unpredictables
• Designing the Post-COVID Experience
• The Age of Outcomes
• Work Culture in the Age of Algorithms
• 20,000 Leagues in Turkey's Subconscious
• What We Know for Sure is Killing Us
• Behavioral Economics
• Changing Attitudes Without Changing Behaviors
• Insight
• Women in Turkey
• Speak as Much as You Give
• The Secret to Surviving in the Future

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