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Why Spotify is losing BILLIONS
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Despite Spotify’s massive popularity and lovable brand, it’s still losing money and struggling to produce a self-sustaining business.
The platform has 551 million users in which 220 million of whom are premium subscribers. This is much higher than its biggest competitor Apple Music which boasts a premium subscriber base of just 88 million.
So, how come with this huge number of paying subscribers and global reach, Spotify just can’t seem to make a profit?
In this episode, we'll learn the fundamental problem with Spotify's business model, its multi-billion dollar investment in podcasting and ads to fight this, and why its tech giant competitors like Apple and Google don't just lower their fees to kill Spotify.
Subscribe to @DarkModeDigest for more tech stories and insights!
- Loryn from Dark Mode Digest
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Dark Mode Digest socials
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Video chapters:
00:00 Introduction to Spotify
01:22 How Spotify got started
03:53 Spotify's business model
07:20 Spotify's billion-dollar investment in podcasting
09:13 What's the future of Spotify?
The platform has 551 million users in which 220 million of whom are premium subscribers. This is much higher than its biggest competitor Apple Music which boasts a premium subscriber base of just 88 million.
So, how come with this huge number of paying subscribers and global reach, Spotify just can’t seem to make a profit?
In this episode, we'll learn the fundamental problem with Spotify's business model, its multi-billion dollar investment in podcasting and ads to fight this, and why its tech giant competitors like Apple and Google don't just lower their fees to kill Spotify.
Subscribe to @DarkModeDigest for more tech stories and insights!
- Loryn from Dark Mode Digest
----
Dark Mode Digest socials
----
Video chapters:
00:00 Introduction to Spotify
01:22 How Spotify got started
03:53 Spotify's business model
07:20 Spotify's billion-dollar investment in podcasting
09:13 What's the future of Spotify?
0:11:46
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