How to create a marketing plan I A step-by-step guide, assessment tool and case study.

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How to create a marketing plan and how to write a marketing plan - a step-by-step guide, assessment tool and case study. So you need a marketing plan, or you need to revise the one you have as the current version is just not good enough. What do you put in the plan? How do you structure it? I'm going to cover the 6 elements that make up the basic contents of a best in class marketing plan.

I've also included a free marketing assessment tool as well as a free case study video to show what is possible when all this is implemented correctly.

In this video, I talk through marketing plan structure as part of the process of writing your marketing plan. To develop an effective marketing strategy, you need to be clear on what the elements of the marketing plan are. While this is an overview and not a detailed marketing plan guide (which I will do in another video), I do offer a marketing assessment and case study to get you started in the right way.

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FREE CASE STUDY VIDEO:

MARKETING ASSESSMENT

Key Moments in the full video on my channel Gareth C Flood
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00:00 Introduction and contents
01:00 Step 1: Understand your Customers
01:27 Step 2: Analyse your Market and Business Situation
01:55 Step 3: Identify Issues and Opportunities
02:23 Step 4: Develop Effective Plans
03:13 Step 5: Implement the Plan
03:51 Step 6: Track, Measure, and Review your Outcomes
04:28 Free Marketing Assessment Tool
04:51 Free Case Study Video

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What To Watch Next:
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What is Marketing?

ACCESS MY FREE RESOURCES BELOW
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POWER WEB INFLUENCE TEMPLATE
How to get more POWER and PRODUCTIVITY in marketing, your career and personal development - The power web or web of influence used to map stakeholders, employees, organizations according to power and trust levels in a matrix.

PERCEPTUAL MAP TEMPLATES
How to do perceptual mapping in marketing.

Try Skool by Sam Ovens as complete system to deliver courses, training, community, learning management system and chat!

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PS - Whenever you are ready, here are the best ways I can help you further…

ABOUT GARETH FLOOD
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Gareth Flood is a Marketing professional with over twenty years of experience and a principle at Steps to Growth Ltd.

Who we are: A team of Marketing professionals who have worked across industries in businesses of all sizes – passionate about helping businesses grow with our proven marketing framework and tools.

What we do: Provide easy to implement and cost-effective marketing tools and techniques to take your business to the next level. Pick what you want, when you need it, with additional help always available to you.

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