The Business Value of Design (DesignSingapore Council & McKinsey Design)

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An extensive Business Value of Design study conducted by global consultancy firm, McKinsey Design, found a strong link between a company’s design maturity and its financial performance. In fact, top design performing companies generated 32% higher revenue and 56% higher returns to shareholders than their peers.

The DesignSingapore Council (Dsg) is providing you and your company the exclusive opportunity to assess your design maturity and access a first-of-its-kind national programme, the Business Value of Design (BVoD). Developed in partnership with McKinsey Design, the programme will measure your current design performance and share insights on actions needed to build value in a post-COVID-19 world.

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