Technology will change retail shopping - but it's not what you think | Taylor Romero | TEDxMileHigh

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The internet of things is here, and technologist Taylor Romero is first in line to bring these new advances into his wife’s barbershop & clothing store. Brick-and-mortar stores are in competition with online retail, but might the internet save his family shop? Join Taylor has he pulls back the curtain on the future of IOT-integrated retail.

Taylor Romero landed his first web gig at the age of 14 and worked several high-profile positions in the tech industry before going in a totally new direction, diving into retail and men’s fashion. He and his wife, Becca, opened Spruce, a menswear boutique and barbershop, in 2015 and haven’t looked back since. Taylor is passionate about the ways technology can impact our world, and hopes to play a part in helping put Denver on the map as a tech mecca.

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The internet is exactly what us millennials want - instant gratification. We have little patience since we have grown up with all this technology. I like when he talks about how inpatient we are online while shopping, but we are willing to wait in long lines for something in a store.

sarahherman
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I'm a retail analyst and I have to say this talk was brilliant. Personalization through technology is the future. Best of luck with your business, and hopefully you'll consider expanding into Canada at some point as you grow.

retailinsider
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4 years later... Internet is connected to my doorbell, the door locks both home and car, my lights, I've even seen fridges that'll tell you when you're low on milk when you drive near a store. So he was right

SteveN-ucxh
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👏👏👏 what a great presentation! Such a good watch, both informative and hilarious, highly entertaining. 👍

LuvNickynGinaever
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This was very informative, thank you very much for this video.

voodoochd
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This TED Talk has aged like the finest wine

bigmak
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I like this speech. It is truthful. And the speaker Taylor Romero did a good job.What he is saying is true about technology in today's society. And loved the heartwarming example. The business is a good idea. A combination of the two concepts. It is good to see give people a spruce in their life. Get it. Spruce. Everyone needs one of those once in awhile. Especially if they have a bad day.

liizzset
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Dude, love it! Refreshing to see something funny about the future, instead of something apocalyptic. "This couch is useless!" Awesome!

kingryanarthur
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Now everyone on TEDx Talks wants to be an standup comedian.

blopez
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This is such a fantastic tedx talk well done Taylor Romero!!

jordanmahaffy
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Really funny and informative talk. He has great vision for the future and it'll help others to propel a lot of new ideas. And also the guy is crazy funny...xP

nihalnasserm
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Polarizing chap (see how the reviews below are split) but i enjoyed it thoroughly and had a few light bulb moments as a result. Thanks!

richardobore
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One of the best talk I watched till date!!

ANKITKATIYAR
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So, the whole point which really shows that technology is worth giving away our privacy and loosing millions of Jobs is that in the event of a Deaf client coming in, our assistantwould lhave time to learn a couple of greetings in the sign language which would make the client happy enough to get a selfie which would contribute to the success of the Shop just cause prospective clients who happen to search for him on facebook will find a picture of a happy person after a haircut, but not because of the haircut, but for the fact that every body knew he was Deaf before hand. Amazing.

MC-mnxc
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Having employees enter data about a client’s general disposition or personality traits such as “frequently chatty” or “not chatty” ?? Wow really?! What else do beauty stylists share about their clients? No one in the salon should be describing
a client’s personality and especially over the Internet.

monticae
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I'd love someone to do a pentest on his store and his IOTs. I bet there are loads of holes in it. Wait until they have a data breach.

Still easier to just go down to my local barbers and just walk in. See how many people were in before me and then know when I'll be next. Simple.

TheStevenWhiting
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I wanna time travel to 4 years back say YESS BRO AM FROM FUTURE and whatever you said is fkin true.

justexpressit
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the scary thing is he's right hundred percent like the night that day is coming and as that day comes you lose your freedom the government will know more about you I for one welcome the side I don't pay taxes on certain things that will change when they turn cash into cashless I love my cash because it keeps them at my business for now

skapunk
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very interesting topic but veerryy exhausting performance...

aytenun
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Impossible to watch and low quality content

MrTangocrazy