Colleen Quigley Explains How Salomon Became Cool In Snowboarding | Bomb Hole Highlights

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Colleen Quigley, Bryan Fox, and Chris Grenier discuss how Salomon entered the snowboard world and became cool.

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Plus there's the small matter that they showed the snowboard industry how to make snowboard boots. Doesn't matter that they looked wack at first, that's fixable. Point is they had a heat mouldable liner that actually did what it said it did, and that got them currency.

Yomanchamcru
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Salomon had huge resources and hired big guns Daniel Frank, Michelle Taggart, Jason Ford.for their startup, essentially crashing into the market, like Nike ACG at that same time, innit?

michaelpeternixon
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Never thought they were cool. Only cool thing about solomon was David Benedek.

yotaiji
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Louif Paradis and the Villain Board singlehandedly made Salomon kinda sick

Paul-igmw
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Salomon did not get cool, just the snowboard trend is over

tustak
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