How to Optimize Google Guaranteed Local Service Ads ✅

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If you are a business owner or marketer running Google Guarantee Ads then this video is for you. I am going to show you how to manage and optimize Google Guarantee Local Service Ads in a few minutes with key points.

Use this as a learning tool to optimize and have success with your local service ads which only charge you for actual leads.

Here are the steps to follow and taken in this video.

1. Create a Google LSA Account (or login)
2. When creating an account you must apply and get approved
3. Provide background check, license and insurance
4. Make sure you have a GMB account thats linked
5. Optimize your GMB Google Business Profile and get more 5-star reviews
6. You will need to fill out and optimize your business information
7. Add all relevant services and business attributes and settings
8. All all relevant geographic location targeting and remove bad geo areas
9. Increase your budget and bidding to get more calls and leads
10. Choose auto bidding unless you want to always outbid everyone
11. Edit your hours to be your business hours OR 24 hours/day for the most leads possible
12. Turn on leads messaging to get even more leads via email
13. Make sure you are answering the phone calls and leads
14. Add a lot of high quality relevant photos
15. Add logo, cover photo, team photos, work photos and more
MOST IMPORTANT
16. You MUST engage with the leads in your account by scheduling or archiving the leads.
17. Respond to the notifications from Google Guarantee by organizing and adding details to the leads/calls
18. Check this account often

#LSA #googleguaranteed #localserviceads #googleads #googlecpc #ppc #googleadvertising #digitalmarketing #ppcmarketing

Please check out our website and blog and youtube channel for more free marketing training videos.

Phone = (215) 876-2954
Instagram = @MacFrederick
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as far as the messaging leads go, other local competitors know how to send you a message, with what looks like read details. They don't have to reply, just send the message and Google will count it as a valid lead and charge you for it. they usually come from bogus text now numbers that you cant call back. because of this, I have had to shut off the messaging option.

lakelandcarkeys
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What do you mean by being fully optimized, when talking about setting the budget?

BaumgardnersTreeCare
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What do you recommended on location is better the county, zip code or area for example a live in
Orlando, Fl or zip code 32827 or Orange County fl

JUAN
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very helpful and easy to understand! not talking too fast :)

aldds
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how do you change your business type, add website and number of employees? I mis-entered this information at the beginning and can not find where to change it.

odellconstructioninc
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I own and operate a residential plumbing and electrical service company. Are you taking customers?

stevenvanfleet
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We have the verification badge but it keeps disappearing and Google keeps telling me it's because our daily budget reset/or weekly budget reset. Do you know if this has happened to you/your clients?

karahope
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Why transportation service in not local ads bussiness section?

shirinall
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As a marketing agency, if I run these ads for my clients will their business profile just be connected with my gmail account?

tylerhutchison
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When do i change the leads to booking or completed?

billboone
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Does google guarantee also works for limousine companies too

eyobieltsegai
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for google local service ads, is it better to input service area as county, zip code, or city? I see you have zip codes in the video. Do you think it matters?

davidmountrealestate
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My name is André Pires, I want to learn how to work with Google Guaranteed Local Service Ads. I'm Brazilian.

wapire
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so on bidding mode, if I let google set the right bid, it will not actually tell me how much I am paying. if I am offering a low-dollar service, why would I put it out there to bid something that might me 50-75% of my price.

lakelandcarkeys
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What do you mean by being fully optimized, when talking about setting the budget?

BaumgardnersTreeCare
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What do you mean by being fully optimized, when talking about setting the budget?

BaumgardnersTreeCare
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What do you mean by being fully optimized, when talking about setting the budget?

BaumgardnersTreeCare