Leap Into Live: How to Get People to Say 'YES!' When You Go Live

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Did you know that you can apply just ONE strategy to your live streams to turn viewers into buyers and super fans? In this session, Yifat Cohen shares with you how she integrates Cialdini's 6 principles of influence in her live streams to build a strong brand, accelerate relationships and trust, and increase conversions.

Yifat shares case studies of how some of the top marketers are applying this same exact model to grow their business in a down economy.

You will leave this session knowing how to build an audience and gain views even if you're just starting out!

One of the first 100 people to be invited to Google+, Yifat has built her entire brand with one show on one platform that most people didn't even care about. Google hired Yifat and flew her around the world to train their own team and speak at their offices (which they hardly let a non-Googler do).

She worked with the city of Austin, was featured on radio shows, big stages and live events... all because Yifat understands one thing: In our overly connected world, we are starving for connection. And when we provide that connection we are rewarded with referrals, loyalty and $$$. Her clients have generated over $250,000 in 10 days from a dead list because of my engagement strategy. Others have made over $100,000 in that same span of time, while others saw 40% conversions and high ticket sales from cold audience. Today Yifat provides that service to companies who have more leads than clients and helps them add an additional 10%-20% to their bottom line without paying for more leads.

This session originally aired during the Leap Into Live Streaming Bootcamp, which ran in April 2020.