How To Use SMS Marketing To Engage Customers and Make More Sales

SMS Marketing: How Texting Can Boost Your Sales (+Tips).

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It’s been over 20 years since SMS exploded into popular use when mobile networks allowed cross-network sending. Since that time, the short-messaging-service has exploded in usage, with over 3.5 trillion text messages sent each day.
Since that time, messaging apps like WhatsApp, Facebook Messenger, and WeChat have emerged, providing a free and easy way for users to send text, photos, and videos.
Brands are taking the opportunity to directly and succinctly connect with shoppers, and in commerce, we’re seeing an increase in the use of real-time messaging to help increase conversion rates, close sales and build closer relationships with shoppers.
In this post, we share five practical ways in which brands are growing revenue and boosting customer satisfaction with text message marketing. But first, let’s get some stats that show the true scale of this channel.

Here is what we’ll cover in this video:
00:00 Introduction
01:06 How to Use SMS Marketing
01:50 What is SMS Marketing?
03:28 Why Invest in SMS Marketing
05:59 Challenges with SMS Marketing
08:31 SMS Best Practices

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► SMS feature Shopify

[thedanielbudai]

Love that you finally dropped a video on SMS marketing! Highest ROI marketing channel nowadays, I could see a store spending $100 and making $7K multiple times.

[learnwithshopify]

Hey guys, please note that the free trial promotion has changed. The free trial period is now for 3 days, after which it will cost only 1$/month for the next 3 months!

[truvixxn]

This was super informative. Thank you so much!

[aenglish]

I got tons of value and was glued to your every word! Luved your chill personality and pace 🎉🎉🎉

[arunimasaha]

SMS marketing I've always intriguing. The best part is they don't end up in Spam Folder and no fear of low open rates.

[aron]

How do you get the abbreviated phone number code for your business? You are talking about it at 3:00. The vanity phone number. Thanks in advance!

[arunimasaha]

I want some advice from you guys.
1) I have been looking through all my competitors in hair and wig niche researching what are they selling, how are they selling, their marketing strategies and their manufacturing and sourcing hair? I've been looking through all their social media platforms and it has been making me a little anxious as to how will I stand out in this Super Saturated market or Niche? Although the common Traits that I see in wigs and hair business is that their target audience is only female, howcome they never manufacture wigs or hair patches for men? I'm sure men would also want hair that is all the time glamorize in Men's fashion magazine because I've never seen Men's fashion magazine having bald men or men who have bald patches on their head. Or you know Alopecia!!! And I've never seen them selling synthetic wigs for daily use or Cosplay since they're so hell bent on Raw organic human Remy hair business. And the only things they sell are wigs and hair patches and extensions not any kind of styling tools. At the moment internet is flooded with contents like these.... but what makes me anxious is that I know perfection isn't something one should strive for but we do want people to have products of great quality at affordable prices something that we keep marketing and showing off right ? And another thing is even if I want to keep my brand voice Unisex being inclusive of all genders from where am I supposed to get men and transgenders and bisexuals On-board ?
2) Do you think organizing Salon Parties where we invite Beauticians and influencers and regular people in the party will help us with Word-Of-Mouth Marketing or increasing Brand Popularity?
So I have plan of action I know how can I get sales organically leveraging social media and narrowing down our target audience but I'm feeling anxious or nervous as to how or if I'd get noticed by people and if they'd find my product or content valuable or not !!!
3) I remember how Luxy Hair built a community and a brand around their products leveraging Youtube. They used to wear the hair extensions and create some hairstyles tutorials and haircare or how should you be taking care of Luxy Hair. But isn't youtube loaded with content like that. Where an influencer is wearing hair extensions or wigs and creating tutorials using them? Or myth busting or product must haves. So what kind of content marketing or creation should I do so as to not look salesy and make my brand voice more vocal ?

[SallyClark-ue]

what "link in descriptions" helps me get it set up?!?!

[matthewderagisch]

If your company is SASS is there a good split between push notifications and SMS?