eBay Open UK 2023 - Our experts’ guide to improving visibility on eBay | eBay for Business UK

Catch up on this must-see session from eBay Open UK, as Alex Hiatt, eBay UK’s Head of SMB Trading, explores the latest advice from eBay experts on how to optimise your listings. Discover everything from the importance of item specifics, keywords and great images, as well as how a great delivery experience can support your sales.

​​Here’s a list of all the useful links mentioned in the session:

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0:00 Introduction
4:00 Expert Tip 1: Tittles
4:55 Expert Tip 2: Images
6:35 Expert Tip 3: Items Specifics
8:05 Expert Tip 4: Stagnant listings
9:29 Expert Tip 5: Improved service
12:27 Expert Tip 6: Listing Quality Report
15:20 Expert Tip 7: Leverage Terapeak
18:17 Quick Summary
18:48 eBay Academy
19:21 Quizzes
21:29 Final questions

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[EbayLife]

From what I can gather from this video and the "Unmentioned" search update for similarity search, It would seem that you want us the cram the first 4 words with Keywords so this would mean majoritively the title would not be buyer friendly in its structure but instead AI optimised, thus making it is disconnected in its flow. Which is going to be best for getting buyers to see the listing? AI optimised or Human search Optimised? In its English language flow. If this makes sense.

[Avdarmaly]

What's the point having video in the listing if in the search results there is no a single mention that a certain listing has a video in it? Kind of pointless unless buyer clicks first. But once buyer clicked, video isn't that decisive any more.

[jackeeschwartz]

I noticed the example the presenter gave as an excellent listing, the title was in all CAPS. I thought that was frowned upon. Clarification please.

[Mobilluk]

Sounds like hard work. I just sell what people want to buy.