How The Hummer Failed Miserably😭| Forgotten Legends Ep.4

The Hummer H1, an SUV initially produced by AM General under the Hummer brand and eventually General Motors, was introduced in 1992 and was intended to appeal to consumers looking for a rugged, off-road vehicle. However, despite its impressive capabilities, the H1 failed to sell well due to a number of factors we explore in this video.

Music: By White Bat Audio

Follow the build here:

[Atlas.XX]

The Hummer H1 did not fail. It's still a beast off road 25 years later. It was never designed to be a luxurious, fuel efficient vehicle. It only "fails" when it's measured against things it was never intended to be.

[ct]

It's great that you praise the vehicle for it's incredible strengths, whereas if you discuss the vehicle with any motor hobbyist they'll usually laugh the entire vehicle off. Love it or hate it, the H1/Humvee is one of the most iconic vehicles on the planet. I'm not a huge fan of the later models but I respect where the story started. And that dirty big engine in the H1/Humvee just sounds so deep and amazing.

[moreaufamily]

Additional comment from a former H1 hummer owner. Back in 2005, AM general reached out to it's existing customers to find out how much more they would be willing to pay for a new truck if it met all of the upcoming emissions requirements. They were upfront when they mentioned how many millions of dollars in investment would be needed to meet these requirements and with a truck that is made maybe 1, 000/year the cost of the new emissions passed onto a new customer was going to be very hefty, think it's not worth it anymore. AM general didn't give up on the brand and tried to come up with other alternatives such as buying a truck without an engine and a customer could add their own, but even with that the demand wasn't great enough to do. If it weren't for GM stepping up with the duramax, the 2006 H1 Alpha would never exist. Today there are some civilian H1's that are being made for sale overseas mainly in the middle east. It's a fascinating vehicle and fun to drive. I did have a few run ins with 'eco warriors' including one person who was using a shopping cart to try and ram the truck over and over but was prevented by the rock rails. The Hummer HOPE program was amazing and many of the Hummer owners I met in those days were some incredible people with unbelievable next level life skills.

[ifabforfun]

I remember seeing this as a kid in the 90s and what sold me on its awesomeness was some footage of it crossing a massive gap no problem. It's such an icon, it's has the same rugged cool look as the Land Rover Defender and is just "cool"

[WardoUSA]

And now we have a $300k electric behemoth.
Great video

[BRAINFxck]

Overpriced, unsafe, impractical for the streets but highly capable and very iconic the H1 is a true exotic legend.
Lamborghini LM002 + Willy's Jeep = H1

[Falcon-zqlh]

Not me liking before the add stops because I know it’s gonna be good

[Nich_Pavelow]

You need your own show on the discovery Channel man. As an OTR truck driver (night driver) your videos make 11hrs go by quick! Wish they were longer. Thanks my good sir for these dope vids! Mad love and I'm getting the Füm ASAP to quit black &milds but mainly to show love and support you. #1 fan & admirer!

[jermainejohnson]

Finally a useful and impactful sponsor! Thank 337 Speed

[imnotusingmyrealname]

The HMMVE was made that wide so it could drive in the tracks of the M1 Abrams.

[kirrus]

I'm from L.A 🌴 and when the H2 came out I bought one and put 5k worth of sound system... I was ballin out of control and flossing. These SUV's drove and handled extremely well I have to say. Very comfortable ride.

[delatroy]

A guy's dad in my school back in the day had one of these. Drove into work one day and everyone went nuts in the car park

[iBeerus-]

this guys format is nice and his explanations are great, definitely subscribing and i dont know how this guy doesnt have more!

[onscreenmoper]

Seeing the Humvee frolicking in the mud and rain of Ukraine after all these years of struggling in the sun bleached and dusty roads of the Middle East makes my cold American heart happy.

[moltenriches]

Didn't really fail at all considering it sold pretty well, was in headlines for a long time and has just been revived as an EV and has gotten decent reviews

[chrisjosekuehl]

I remember my dad got a video in the mail advertising the hummer, he almost bought it, he had a geo metro at the time. He’s a GM guy through and through and while on tdy he was in a jeep that flipped, I was so excited that he was going to get one. Him being ever the frugal man decided not to get one.

[mhmm____]

Fun fact you can not only still buy hummers, but hmmwv's as well and they are like 16k without the up armor, if you find a up armor kit for sale it goes for like 40k-50k

[MeltyGlassworx]

Just for your information I was working at a GM dealership in 96 and an H one came in brand new from the hummer dealer down the street and it had a small block Chevy gas engine in it! It was one of those $80, 000 H1❤

[bawlout]

not a hummer fan but your story telling in the RT/Hellcat video was EPIC

[Gene]

They are expensive, but many who can afford it still own and drive them. ❤