Inside the brilliant minds of Nike World Cup kit designs

#USMNT #itscalledsoccer

[stephencoons]

Is that collar a misplaced batman logo?

[therealking]

Every kit has the country's unique identity. Ours? Either a plain white t-shirt, or misplaced camouflage. Which works for our trailer park audience I suppose.

2026: Home jerseys: Wife beaters. Away: Nothing. We'll play shirts and skins.

[arturoherrera]

I like how Puma decided to say "f it" and copy/paste Apple store app icons onto some shirts

[jamesjustice]

The sash/stripe kits from 2010/11, blue, white or red, take your pick. Great memories in those

[steez]

Worst kit I've ever seen. Why is is that Nike makes nice looking Brazil, Portugal, and Croatia kits but never once have they made a good looking USA kit. We actually have good colors too and they still are aweful.

[felipedager]

No wonder Canada did not get a new kit after looking at these templates!

[JamesCM]

The Vanessa Feltz clip 😂😂😂😂

As an English person I appreciate that. Everyone’s kit is looking sad btw, everyones……

[Packy]

This is gold. Submitting to Lorne Michaels.

[MichaelBalanoff]

France and the US have the same 3 colors, yet there’s are always class, and 9x out of 10 ours are a$$

[nicholasjagneaux]

Our pre-game warm-up song will be "Hey there, Delilah".

[customincisivecomment]

I wonder what happened at the Nike offices; they're normally so creative and forward thinking. Well, Adidas won this round by K.O.

[ggonzalez]

Good video Jake. Thanks again. BTW, the shirt you have that says " Vamos Estados Unidos". Where did you get that one?

[coletripp]

I remember when the "waldos" and "bomb pop" came out and how negative everyone was too. I personally can't stand either of them. Also, if I am not mistaken Nike actually consulted the players before designing these kits. Fans are fans and fickle, however, if we win they will sell.

[vinceo]

Jake and the magic flipped view strikes again!

[ciesum]

If we make the quarter-final i'll buy this kit

[TickleMeElmo]

"brilliant minds"

You make me laugh and cry at times, ya know that?

[ZeroFamilon]

It's kinda insulting that an American company put so little effort into our national teams kit. So many existing Nike kits already use that wonky collar and the tye dye is basic af. Clearly just used pre existing templates and then moved the crest centrally. Wonder if this were NFL or NBA they would put forth so little effort.

On the bright side, puma kits are way worse. So at least we won't be the ugly chick at the prom that no one wants to dance with.

[larsporsena]

These kits are straight up bad. The sash. Bring back the sash! I got the away 2010 WC jersey on eBay and it’s even better in person. Sigh

[bitrocketstudios]

Awesome job, Jake! Those are so freaking ugly. The white one are worse than a training kit.

[wuxiagamescentral]

I would have been happier if they had their kids scribble all over the kit with red and blue ink. Oh wait that actually happened it was Crystal Palace's kit and it looks awesome. Nike has less imagination than a 2 year old eating glue