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Ichiro Suzuki and Akio Toyoda: Loving Your Car
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Ichiro Suzuki asks Toyota President Akio Toyoda what makes him happier: a customer owning the same car for 20 years, or buying the latest model.
The answer: both! The important thing is that people keep seeing cars as loyal partners, well into the future.
The answer: both! The important thing is that people keep seeing cars as loyal partners, well into the future.