PrettyLights - We Must Go On - HD Music Video (official)

The track is reminiscent of an earlier PL style, a classic soulful hip-hop style.
The music video was created by Derek Vincent Smith (Pretty Lights) and his girlfriend Krystle Blackburn (PLM's creative Director).
While the two of them traveled together all over the world during 2011, they filmed as much as their schedule allowed. Locations included in the video include Detroit, Warsaw, Oslo, NYC, Vancouver, London, Paris, Prague, Australia, New Zealand, Denver and many more.
The aim with the video was to accomplish multiple things:
1 - Create a visual accompaniment for the music that added depth and complexity to the emotions being channeled by the music and lyrics... Rather than tell a story, communicate a range of feelings and open ended ideas.
2 - Create a piece of art that speaks to the name "Pretty Lights" The name was originally intended to capture the essence of inspiration and speak to the nature of the artistic eye, so this video combines captivating imagery with beautiful lights in an organic and creative manner.
3- To accomplish the first two things in a way that captures the attention of the viewer and does not let go. The element of precise synchronicity combined with quickly and creatively edited shots brings the video and music together in a way that unites the two like never before.
It truly is one piece of art.

The track was produced by Pretty Lights and was released as a single on Jan. 26th 2012.

In case you can not understand the lyrics completely, they are:

"Times will get bad, and the whole wide world, will come down on you.... You must go on."

"I wish that I could tell you how I feel. It's so real, it's so real."

...as well as all other Pretty Lights albums and singles.

SMACKBURN PRODUCTIONS 2012

[masopaso]

My brother died about 6 years ago. Honestly impossible to describe the griefs I feel as his younger sibling as he was my idol for all intensive purposes. He and I had not much in common at the time but a love for music which bonded us. I will never forget when he showed me Pretty lights. And I fell in love forever.and that we share forever ❤

[salochinnotlimah]

We Must Go On! Especially during a time like this..

[Kyli-jg]

In the day and age we're in, young ass dults, this is the vibe i know everyone yurns for. This feeling of just pure bliss, in a world full of hurt.

[trevtay]

whenever i hear a Pretty Lights song i get the feeling that this world is so much bigger than we can imagine. Together the people, places, and all the little things all find a way to coexist and create the "Pretty Lights" that surround us all.

[kyrylonaumko]

I’ve been in filmmaking for almost 10 years and never seen anything more beautiful than this

[Tryler_]

When I first found this it was the best song in the world and an amazing feeling

[PDaley]

any time im feeling down. i turn to derek.... this song is timeless for me. and has really gotten me thru some dark times.

[delorianecameron]

This song moves me. Makes me want too endure and thrive to be a better person. Despite whatever the world may throw our way.

[FalconXtreme]

Times will get bad, and the whole wide world, will come down on you.... You must go on
I wish that I could tell you how I feel. It's so real, it's so real

[danmele]

Couldn't be more stoked on this. For all the people out there listening to this who have been jamming PL since the "Taking Up Your Precious Time" days, you know how good it is to see him keep his roots and keep the soul/hip hop feel that leads to uncontrollable head nods. Can't wait to hear this song live!!

[wes]

10 years .. that doesn't even seem possible.

[crisdodd]

Who gave this a thumbs down?! Do you just not like music in general? This song is dope, this vid is dope, and Pretty Lights is Dope. Thank you, Derek, for giving us awesome music and great shows.

[tharbs]

Pretty lights is a true musician and creates real music touches your soul. We must go on sings of the plights of humanity. The radio is BS, this is true music.

[Wesleyar]

I miss you Derek, thank you for shifting my perspective of what music can be.

[Lin_rajk]

Needed this at such a time. Much love!

[Sunshine_of_love]

I can listen to this song on repeat and it never gets old. Helps me remember no matter what happens in life you have to keep moving on. ❤

[MarceloLopez-tlwy]

many people don''t know they're in a dope ass video.

[AttilatheThrilla]

This video is edited so well. Along with the music it just hits a deep spot inside me. Brings a tear to my eye and it's just life...

[Hockey]

LOVE this old school track and i love that hes bringing it back

seeing a festival set from PL when the sun is rising and him spinning his old chill beats would be the sickest thing ever...i feel like most PL fans dont really appreciate his old sound as much as they shud

[yureispirit]

Epitome of perfection in videography, excellent song life goes on with or without us.