KASIKORNBANK | Using Data to Better Serve Their Customers

Join Tawan, The Chief Technology Officer of KASIKORN Business-Technology Group (KBTG), The IT arm of KASIKORNBANK, as he shares insights into how data is revolutionizing the banking industry. With a vision to become the most innovative and customer-centric financial institution, KASIKORNBANK leverages data to serve its 25 million mobile customers across seven countries in Asia.

Tawan, discusses the challenges of managing data scattered across various sources and the need for a robust analytics platform. KASIKORNBANK partnered with Cloudera to unify its data and implement machine learning models that enhance fraud detection, reduce processing time, and accelerate time to market for new products.

Learn how KASIKORNBANK'S data-driven approach is reshaping the banking landscape, enabling personalized services and better meeting customer's financial needs on a daily basis.

#banking #finance #ml #dataanalytics #customerservice #innovation #bigdata #digitaltransformation